Recent Articles
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Objectworld Answers the Call for Simplified UC
Objectworld’s unified communications bundles were a big hit when they launched in January 2008. There was just one problem: It soon became clear that many of the VARs selling the bundles weren’t adequately trained and educated about UC, and thus were ill-equipped to deliver the kind of support and expertise their customers needed. "When we…
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Remember Those? A Trip Through Technology Then and Now
D&H Distributing is a company steeped in tradition and history. Founded in 1918 as Economy Tire and Rubber, the company morphed into a distributor of RCA and Whirlpool home appliances and from there into an electronics distributor. With an intense focus on customer service, D&H has been serving up technological innovations from the Susquehanna valley…
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Don’t Ignore Existing Customers
I have a deadline to meet today. Today is the final day that I can sign a new service agreement with my home heating oil service provider, and the price tag isn’t small. My annual heating oil bill came to about $2,700 last year. Expensive? Well, it ain’t cheap, even after I locked into…
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No Guarantee of Success for Microsoft’s Hyper-V Virtualization
With the release to manufacturing of Hyper-V, Microsoft is hoping that Windows Server 2008 users will see the product as the de facto virtualization product for the enterprise. What’s more, Microsoft is looking to use Hyper-V as a catalyst for the expanded adoption of Windows Server 2008. While those accomplishments may be lofty goals, one…
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Marketing on the Cheap: The Lowly Newsletter
Editor’s Note: This is Part One in a series. VARs need to spend more on marketing. It must be true. You can’t go to a trade show, pick up a technology magazine or look at a channel Web site without hearing about how you need to be pumping at least 10 percent of your budget…
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The Challenges of Being IT’s Middle Child
Being in the middle is no fun. Just ask a middle child or the passenger in the middle seat. Sure, plenty of people are out there looking for the middle ground, but just as many or more are stuck in the middle. For solution providers, being in the middle is a way of life, and…
