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LAS VEGAS—IBM used its Impact event for SOA (solutions-oriented architecture) and BPM (business process management) to roll out more than 30 new products and services to the 6,000 partners that attended the conference here.

As more customers and partners look to cloud computing as a potential answer to their IT headaches, IBM has valued the market for its SOA and BPM technology at more than $60 billion in annual revenues.

IBM’s Impact product and service introductions include the following:

  • IBM Business Process Management Suite—expanded to include IBM WebSphere Lombardi Edition and enhancements to IBM WebSphere Dynamic Process Edition.
  • IBM WebSphere Lombardi Edition—provides visibility and real-time control to help process owners react and adjust quickly to market pressures, regulatory changes or other external forces.  
  • IBM WebSphere Dynamic Process Edition—new feature packs providing enhanced functionality and new capabilities to enable increased productivity and smarter insight.
  • IBM BPM Blueprint—a new Web-based offering designed to help employees, partners and suppliers participate in communicating and improving business processes, ideas and initiatives.
  • IBM ILOG Business Rules Management System—includes easier and more comprehensive rule authoring for business users to automate the decision-making process.  Business rules govern everything from processes to decision-making and give companies analytics capabilities to help them react more quickly to changing circumstances.
  • IBM WebSphere Commerce—a customer interaction platform that allows retailers and shoppers to share information, events, wish lists and more on social networking sites.  
  • IBM Rational Automation Framework for WebSphere (RAFW)—provides a customizable and extensible framework to automate environment administration for the WebSphere family of products.

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