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Video: How TSDs Are Adapting to a Shifting Channel Environment

TSD executives explained what’s impacting their role in the channel during a panel at the 2024 Channel Partners Conference & Expo.

Katie Bavoso

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At Channel Partners Conference & Expo 2024, a panel of experienced technology services distribution executives explained what’s impacting their role in the channel, including the growing role of technology advisors, the diversification of channel roles, and the increasing presence of marketplaces. Together, they discussed how each are adapting to meet the evolving needs of customers and support channel partners.

Katie Bavoso

Contributing writer

Katie Bavoso is an Emmy-nominated broadcaster with a decade of professional content creation, production, hosting, and interviewing experience. Starting her career off as a TV news reporter and anchor in Maine, she pivoted to the IT channel to help connect vendors, solutions and services providers, and IT buyers through exciting video content and storytelling. Katie is now the host of Channel Insider: Partner POV, a video and podcast series shining a light on the the most innovative solution providers of the IT channel.

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