Organizations are embracing mobile enterprise strategies that take into account the impact mobile apps will have on transforming how the business operates.
73% of the respondents said their companies are planning to mobilize their entire organizations. A full 84% said they will shift focus from mobile apps to creating a mobile enterprise. The telecommunications segment (40%) is leading the way, followed by financial services (36%), manufacturing (34%), energy and utilities (32%), health care/pharmaceutical (32%), transportation (32%) and retail (31%).
The vast majority (92%) said enterprise mobility is crucial their companies’ customer engagement strategy, while 91% said it is critical to their companies’ competitiveness. In fact, 87% said enterprise mobility is essential to a company’s profitability.
A full 90% said companies need to invest in enterprise mobility to stay on top of rapid change to operations.
The overwhelming majority (92%) said new approaches are required to mobilize an entire enterprise. In fact, 85% said custom software apps are key to their strategy.
Top drivers cited for custom application development include efficiency (56%), security (53%), speed (48%), operational productivity (42%) and customer engagement (37%). Almost six in 10 (59%) said their companies’ budgets for custom app development will increase in 2016.
Almost two-thirds (64%) cited agility, speed or security as obstacles to creating a truly mobile enterprise.
Cloud-based apps/solutions (70%) and enterprise mobility (61%) will provide the biggest returns to their companies in 2016.
28% reported it takes more than six months to deliver a new app; 43% said it takes their company three to six months.
89% said they would rather have functional parity across desktop and mobile apps than have separate apps.
Nearly nine in 10 are concerned about security in custom and pre-packaged applications (86% in both cases).