Recent Articles
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OpenStack Addresses Network Orchestration Layer
While the OpenStack community likes to present a unified front to the outside world, inside the various projects that make up the OpenStack framework, there is a lot of frustration with the Neutron networking component of OpenStack. Much of that frustration stems from the fact that after five years of effort Neutron still doesn’t scale…
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AWS Unveils New Partner Competencies
AWS Unveils New Partner Competencies Amazon Web Services (AWS) introduced three new AWS Partner Network (APN) Competencies at re:Invent 2015, targeting partners who have demonstrated expertise and success in DevOps, cloud migration and the Internet of things. The new APN DevOps Competency launched with 27 qualified partners offering software, services, and solutions. Both the new APN…
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A Tale of Two Different Channels
Imagine stepping into an alternate universe, a separate reality where you attend a major channel trade show, but Microsoft, Cisco, Hewlett-Packard and others aren’t there. Nobody talks about “distributors” or even “solution providers.” Instead, the major exhibitors include companies such as Vonage, Telstra, Nextiva and GTT. Instead of distributors seeking relevance in the age of…
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Equinix Offers Azure ExpressRoute for Office 365
Equinix Cloud Exchange Offers Microsoft Azure ExpressRoute for Office 365 Equinix Cloud Exchange is one of the first providers to offer enterprises access to Microsoft Azure ExpressRoute for Office 365. ExpressRoute for Office 365, a private, secure link to Microsoft’s Azure data centers via partner network and data center operators, is available through the Cloud Exchange in…
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Making Marketing More Meaningful With Metrics
A channel friend recently called me to complain about his marketing company. “They keep telling me that I’m getting great results,” he said. “But I just don’t see it.” It immediately occurred to me that it had not occurred to him how preposterous that statement really was. “When did you give them access to your…
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VAR Dynamics Aims to Alter Cloud Channel Economics
One of the primary issues solution providers face when shifting to the cloud is all the capital costs associated with setting up a cloud management platform. Everything from hosting the applications to managing the billing process winds up eating at the bottom line of solution providers that generally don’t wind up making money on any…