Howard M. Cohen

Howard M. Cohen is a 35+ year executive veteran of the Information Technology industry who writes for and about the IT channel. He’s a frequent speaker at IT industry events, including Microsoft Inspire, Citrix Synergy/Summit, ConnectWise IT Nation, ChannelPro Forums, Cloud Partners Summit, MicroCorp One-On-One, and CompTIA ChannelCon, and he frequently hosts and presents webinars for many vendors and publications.
67 articles written

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BitTitan: Enabling the Proactive MSP

In our toolsmith series we've been looking at IT manufacturers and software providers who aren't looking for channel partners to resell their products to...

CompTIA’s Long-Term Solution for the Cybersecurity Skills Gap

Here’s a great example of a trade association planning for the long-term growth of its industry, namely the computer technology industry. Earlier this year, CompTIA...

Obituary: The Passing of the Password

It is with a mixture of gratitude and relief that the Microsoft family has informed us of the timely passing of the beleaguered password...

Oh Yes You Can Sell AppDev – Even Without AppDev Expertise

One of those core questions every MSP should be asking all the time is, “What can I do to grow more business?” The funny...

What DevOps Really Is and How You Can Integrate It into Your Business

The simplest and most understandable definition of DevOps can be drawn from the two words it is a compound of; development and operations. In the...

Do Your Customers Need Multi-Cloud?

Have you ever gone shopping in a department store and couldn’t find what you wanted? Then you go across the mall to another department store...

The Channel Has Changed. Channel Marketing Needs to Catch Up

To say the IT channel has undergone a profound transformation is a vast understatement. We were originally dubbed a “channel” by IBM, whose rule was...

Why Sell UCaaS? Because the One Thing Everyone Does Most is Communicate

Many of your customers have a vacancy they need to fill, and your channel practice could be just right to fill it! It’s a professional...