Recent Articles
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The SMB Conundrum in the Channel
It used to be that the small-to-medium (SMB) market was a place the channel sold products and technologies that had matured to a point where they could be safely deployed by organizations that didn’t have much IT expertise. But in recent years it’s becoming clear that there are different classes of SMB organizations and that…
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The Selling of IT Simplicity
It seems like everywhere anyone turns these days IT is getting more complex to manage. The question that begs then is whether there will soon be some sort of backlash against IT products that are overly complex. And if so, is this a trend that solution providers could capitalize on. Certainly part of the interest…
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Rising to the Cloud Application Management Challenge
By now solution providers have noticed that adoption of Google Apps in business environments has become quite substantial. While that might not thrill many folks in the channel given the margins involved in selling Google Apps compared to Microsoft Office, the fact remains that applications of all types are moving into the cloud. But accessing…
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The Future of IT Services
Historically providing IT services has always been a business where the cost of labor was fairly high. But as IT continues to evolve it’s apparent that as the devices become more instrumented the easier it’s becoming to automate the IT services process. The latest case in point is Nexsan, a provider of storage systems that…
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Seeing the Larger Big Data Picture
Big Data is one of those mega IT trends that winds up being a gift to the channel that keeps on giving. Beyond the obvious impact of the Big Data on demand for additional storage capacity and the rise of new technologies to implement such as the Hadoop data management platform, one of the more…