Recent Articles
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Ingram Micro Aims to Keep Boosting Its Cloud Clout
Ingram Micro has significantly enhanced its cloud program over the past few months with several major additions to its Cloud Marketplace portfolio and the expansion of its marketplace to 13 global locations, supporting more than 3,500 channel partners. Currently, the U.S. Cloud Marketplace includes 15 vendors and 60 cloud solutions. “Ingram Micro is a master…
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The Trouble With OpenStack
Some five years after the launch of OpenStack as a cloud management framework, the platform’s adoption continues to be artificially constrained. While there have been some notable implementations by IT organizations with a lot of internal IT engineering talent at their disposal, mass adoption of OpenStack has yet to occur for a variety of technical…
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IndependenceIT Enhances Channel Partner Program
IndependenceIT Beefs Up Its Channel Partner Program IndependenceIT, a provider of an integrated workspace automation software platform, released an enhanced partner program for independent software vendors (ISVs), managed service providers (MSPs) and VARs. These enhancements include the introduction of two-tier partner levels and professional service/technical support groups to streamline service development and delivery. The program…
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How to Make Your Marketing More Productive
If you find yourself complaining that your marketing just isn’t producing any results, it may be because your marketing material is all about you. If your reaction to that statement is “Well, who is my marketing supposed to be about?” the answer is … your customer. What’s in It for Me? Potential customers receive all…
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Focusing on the MSP Customer Experience
A management trend that seems to be taking the world by storm these days is the appointment of a chief customer officer. The basic idea is that rather than leaving customers to their own devices when it comes to engaging with products and services, some thought should be given to creating an actual experience that…