Recent Articles
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Eagle Eye Networks Launches New Channel Program
In today’s world, it’s not surprising that there’s been a significant increase in the use of video surveillance systems. The challenge is that these systems can be difficult to manage and are limited by the amount of video they can store. To address that issue, Eagle Eye Networks created a video surveillance system managed via…
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Moving Communications Services to the Cloud
Delivering communications using the same networks we use to transport data has always held much promise, but making that happen required a lot of expensive gear and proprietary app development work that most customers balked at adopting the technology. But with the rise of the cloud, all that is changing. Vendors such as Cisco and…
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Applying Analytics to Drive Channel Sales
Most channel providers are happy to sell analytics applications. But very few of them benefit directly from applying analytics to their own operations. With that issue in mind, the enterprise application vendor Sage Software has been leveraging big data analytics to help channel partners identify new sales opportunities. Now Sage plans to make that capability…
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Avnet’s Partner Strategy Continues to Evolve
Driving increased sales through its partner channel has been the primary strategy at Avnet Technology Solutions over the past several years. One way the global IT distributor is meeting this goal is by helping its partner channel build out their practices with new services and capabilities, particularly for the cloud, big data, social networking and…
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Mobile Transition: Managing Obstacles, Tapping Opportunities
From a channel perspective, mobile computing can be nothing short of maddening. Although there are millions of mobile computing devices out there, most were purchased directly by individuals or the companies for which they work. What’s more, from an application perspective, most run nothing more sophisticated than email and a few consumer apps. However, as…
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Charting Channel Partners’ Paths to Profitability for 2014
Path to profits Profitability Priorities As usual, almost a third of channel partners intend to hire more technical and sales people. But, surprisingly, 30% plan to invest in more marketing and offer higher-margin services. Keys to Profitability Quality products that don’t require a lot of support was rated No. 1 by 30%. Revenue and margin…