Contributing Writer
Biography
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Where Did All the VARs Go?
According to a recent State of the Channel survey conducted jointly by Ziff Davis Enterprise, publisher of Channel Insider, and Crimson Consulting Group, a full…
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Do You D-Gen It Alone or Get Some Help?
As vendors catch on to the idea that marketing with their solution partners yields better results than marketing around or through them, solution partners are…
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The New Solution-Selling Paradigm
A revolution is taking place in the way solution providers go to market with large technology vendors. Innovative vendors are rethinking the allocation of marketing…
