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1 - Smaller, Newer Vendors Will Emerge Within Big Data and AnalyticsSmaller, Newer Vendors Will Emerge Within Big Data and Analytics

By offering solutions that are more relevant to a broader range of business users, these vendors will challenge established providers while accelerating innovation and product differentiation.

2 - Customers Will Benefit From Greater Data/Analytics Ease-of-UseCustomers Will Benefit From Greater Data/Analytics Ease-of-Use

Successful vendors will make this possible by combining innovations in artificial intelligence, machine learning, the Internet of things and the semantic Web.

3 - The Hybrid Cloud Will Transform into The Hybrid Cloud Will Transform into “Hybrid IT”

Businesses will want a holistic IT environment that connects a single management solution to tools, whether they’re hosted, on-premise, virtualized, physical, cloud or traditional.

4 - Strategic Cloud Partners Will Gain Competitive EdgeStrategic Cloud Partners Will Gain Competitive Edge

Customers will expect more than elasticity, utility pricing and deferred capital investment, pursuing partnerships that can help them achieve business goals through superior end-to-end performance, enterprise visibility and accountability.

5 - Cloud Providers Will Need to Enable Self ServiceCloud Providers Will Need to Enable Self Service

Users will want to monitor the network and data center services proactively to support secure, multi-tenant, real-time performance and assurance reporting.

6 - Cloud Providers Will Align Margin Assurance Within All OperationsCloud Providers Will Align Margin Assurance Within All Operations

That’s because they’re seeing rising costs as data volumes increase from the rollout of new network technologies, resulting in flatter revenues. To reverse this, margin assurance solutions will apply analytics to find ways to maximize profits.

7 - The Data Center Will Go VirtualThe Data Center Will Go Virtual

Going beyond virtual servers, business will adopt other virtualized infrastructure—like storage, network, load balancers, firewalls and desktops—to build a software-defined data center.

8 - Security Vendors Will Focus on Full Endpoint VisibilitySecurity Vendors Will Focus on Full Endpoint Visibility

Cyber-attackers are growing more adept at exploiting “gray” areas underserved by various security technologies. To counter this, customers need diagnostic breakdowns of network-connecting endpoints for real-time assessments of their attack surface.

9 - Next-Generation Firewall Will Protect in Broader FashionNext-Generation Firewall Will Protect in Broader Fashion

Businesses will demand a solution that functions across cloud services, mobile devices, apps and virtualized environments.

10 - Broadband Regulation Will Emerge as Broadband Regulation Will Emerge as “Topic A” for Telecom Debate

That’s because of increasing federal efforts to impose net neutrality rules on broadband access and to regulate the Internet as a public utility.

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