Tag: channel partners
-
What Partners Need to Know About HP, Inc.
Categories: Tech CompaniesWhat Partners Need to Know About HP, Inc. What Partners Need to Know About HP, Inc. A resurgent HP, Inc. wants the channel to transform. Instead of focusing on transactional sales, HP is now encouraging partners to establish more contractual relationships with customers that deliver IT as a service. HP Hits the Comeback Trail HP,… Read more
-
Rackspace Courts the Channel
In many quarters of the channel, Rackspace is viewed as a direct managed services competitor. But as the number of platforms and services that need to be managed continues to expand in the age of the cloud, many solution providers are becoming more flexible in terms of what companies they are willing to partner with… Read more
-
Microsoft Taps Channel for Digital Business
Categories: Tech CompaniesMicrosoft Taps Channel for Digital Business Microsoft Taps Channel for Digital Business Microsoft is trying to better position its channel partners to take advantage of what it describes as a $4.5 trillion market driven by digital transformation. One Commercial Partner All Microsoft’s sales, marketing and technical support resources will be aligned with a specific vertical… Read more
-
Microsoft Details Massive Reorganization Plan
In what amounts to one of the most ambitious efforts ever to align channel partner sales efforts with a vendor’s sales organization, Microsoft revealed how it plans to go to market in collaboration with partners in the wake of a massive corporate reorganization. At the Microsoft Inspire 2017 conference, the company took the wraps off… Read more
-
Planning for the Future: Consider the Possibilities
Nobody has enough salespeople. While that may not be how you thought this article would begin, it may indicate the reason why many current channel players will continue to survive and even thrive. At midyear, we are getting closer to the day when everyone will agree that standing up their own servers doesn’t make financial… Read more
-
TCA Leadership Discusses IT and Telecom Channels
Categories: News and TrendsFollowing the article “TCA Aims to Bridge IT and Telecom Channels,” I spoke with Telecom Channel Association President Rob Butler, managing partner of CrossVergence, and Vice President Evan Gillman, principal and founder of Transit Broker LLC, about TCA’s goals and objectives and the telecom channel’s changing relationship with the IT channel. “I see the IT… Read more