News and Trends

Recent Articles

  • Lenovo Changes Its North American Channel Focus

    As Lenovo prepares for a Lenovo TechWorld conference in China, the company’s approach to the channel is evolving in North America. Sammy Kinlaw, channel chief for Lenovo in North America, said the firm is endeavoring to focus its channel partners on higher-margin PCs, while also creating a dedicated data center channel program. Previously, Lenovo had…

  • Cisco Boosts Appeal of Enterprise Licensing Agreements

    Now that Cisco has extended the scope of its enterprise licensing agreement to include Cisco security technologies and collaboration software, the company’s partners are naturally excited to wield a new weapon against Cisco competitors. The minimum contract value to be eligible for a Cisco enterprise licensing agreement (ELA) is now $250,000. Previously, a Cisco One…

  • New IBM Channel Chief Looks to Cloud Services

    It’s no secret that IBM is under pressure from investors to accelerate the rate at which the products it sells are consumed as subscription services delivered via the cloud. Perhaps in response to that, IBM recently promoted John Teltsch to become its new global channel chief in the wake of Marc Dupaquier’s retirement. Teltsch has…

  • Veeam’s Partner Programs Target Cloud Growth

    Veeam Software has launched several partner-centric initiatives for its Always-On Enterprise platform. The offerings include a new partner program, called the Veeam Accredited Service Provider (VASP) program, which delivers new or increased benefits for marketing promotions, technical service, demos and training aids, as well as co-branding and marketing. The new announcements also present new opportunities…

  • Planning for the Future: Consider the Possibilities

    Nobody has enough salespeople. While that may not be how you thought this article would begin, it may indicate the reason why many current channel players will continue to survive and even thrive. At midyear,  we are getting closer to the day when everyone will agree that standing up their own servers doesn’t make financial…

  • Siebel Sees an Expanding IoT Role for the Channel

    As the founder of a CRM application provider, Tom Siebel knows all too well how important the channel can be when it comes to building a company. Now Siebel, the founder and CEO of C3 IoT, a provider of a platform-as-a-service (PaaS) environment optimized for internet of things (IoT) applications, is gearing up to dust…

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