Tag: VAR

  • Are You Still Calling Yourself a ‘Reseller?’

    Are You Still Calling Yourself a ‘Reseller?’
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    There are probably a large number of you who will disagree with this article completely, and I really hope to hear from you – Tweet us @ChannelInsider – because I’d love to learn more about how you’re achieving success. That said, let’s continue the age-old discussion of what companies in our channel call themselves. Perhaps… Read more

  • MSPs Can’t Be All Things to All People, So Specialize

    MSPs Can’t Be All Things to All People, So Specialize
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    Offering too many services can drive potential clients away, so figure out what you’re best at and focus there. There was a time when the key to building a successful business in the reseller community was to offer the broadest selection of services so your customers never had to go to anyone but you for… Read more

  • Top Channel Partner: Dell

    Top Channel Partner: Dell
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    As one of the largest tech companies, Dell offers a wide range of products and services. What does that mean for channel partners? In 2006, Dell accomplished a twenty-two-year mission in the making: being the top PC manufacturer in the world. While Dell still holds 16.5% of the global market (behind only HPE and Lenovo in 2020)–the blue-chip OEM’s acquisition… Read more

  • MSP Prospects Finally Start to Brighten

    MSP Prospects Finally Start to Brighten
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    Prospects for managed service providers (MSPs) going into 2021 appear to be rising across a wide range of potential customers. A survey of 1,200 SMB and midmarket business leaders conducted by cloud data recovery specialist Infrascale suggests that the need for greater security is pushing organizations toward MSPs regardless of some recent high-profile breaches involving… Read more

  • Resilient Channel Heads into Another Uncertain Year

    Resilient Channel Heads into Another Uncertain Year
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    As the channel heads into 2021, there’s a lot of concern over what might be in store, as the number of COVID-19 cases continue to rise. Despite the arrival of COVID-19 vaccines, it may be mid-2021 or later before enough of the population is inoculated to consider returning to business as normal. The channel itself,… Read more

  • The New Software Provider Business Model – Toolsmith

    The New Software Provider Business Model – Toolsmith
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    Value-added resellers (VARs) long ago morphed into managed service providers (MSPs), and with that change went a lot of easy revenue – it was no longer easy to add new revenue by adding another vendor product to your lineup. That makes finding new sources of revenue an ongoing challenge for MSPs, and there the challenge… Read more