Tag: strategy

  • FalconStor Aims to Make Storage Less Taxing

    Sharon Linsenbach

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    To paraphrase Benjamin Franklin, in this world, nothing’s for certain except death, taxes and, perhaps, storage. The inevitability of data growth and the very real possibility that they’ll outgrow capacity lead many organizations to consistently overestimate storage needs in annual budgets. In the short term, this strategy makes sense, but long term, the results are… Read more

  • Technology Companies Target Customers Direct Via Web 2.0

    Channel Insider Staff

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    By Gabriel Madway SAN FRANCISCO (Reuters) – Recognizing the limits of traditional advertising, established technology companies are diving headlong into the sometimes chaotic landscape of social media to promote their products. Companies ranging from PC maker Dell Inc to storage equipment maker NetApp Inc are increasingly turning to outside blogs, viral videos and websites such… Read more

  • SOA Could Rebound as Recession-Busting Strategy

    Pedro Pereira

    Categories:

    Service Oriented Architecture. The term, typically abbreviated to SOA, is a mouthful. It turns out it’s hard to explain as well, and as a result, making a case to customers for return on investment isn’t exactly easy. Determining ROI, in fact, is the greatest challenge developers working on SOA implementations say they face, according to… Read more

  • Oracle’s Expanded Channel Program for Solution Providers

    Michael Vizard

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      After acquiring 47 different companies that helped create a portfolio of more than 9,000 products, Oracle is turning to the channel more aggressively than ever to help drive sales in its new fiscal year. But the question that remains unresolved is just what the Oracle channel may ultimately look like once it goes through… Read more

  • IBM Reworks Storage Strategy

    Channel Insider Staff

    Categories: ,

    SAN JOSE, California (Reuters) – IBM (IBM) is making a major push to upgrade computer storage products and services it offers customers struggling to manage mountainous piles of data being created inside their organizations. The company is announcing more then 30 new or upgraded products or services that are the result of a $2 billion… Read more

  • Iventosch Out as NetApp Channel Chief

    Chris Gonsalves

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    Leonard Iventosch, the popular head of storage vendor NetApp’s global channel sales operation, left his post suddenly on Tuesday, company officials have confirmed. No reason for the resignation was given. In a statement, a NetApp spokesman said that, effective immediately, Iventosch’s boss, Pat Linehan, senior vice president of worldwide sales and Eric Mann, senior vice… Read more