Dell on Retailer Signing SpreeBy Sara Driscoll | Posted 2007-11-26 Email Print
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PC giant signs the largest retailer in Europe to sell Pcs and notebooksDell has signed a deal with Europe's largest retailer, Carrefour, to sell notebooks and desktops in stores starting January.
Carrefour is the second largest retailer in the world, after Wal-Mart, with whom Dell already has an agreement. Carrefour has supermarkets and hypermarkets in more than 30 countries around the globe, including most of Europe, as well as China, Japan and South America, although this deal is understood to be in France, Spain and Belgium.
Dell has been very aggressive in the retail sector, signing deals with Staples just weeks ago and with mobile retailer Carphone Warehouse in the U.K. recently. Also last week the vendor signed online shop retailer Shoplet as an outlet.