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SAP Updates Growing Partner Program

SAP AG announced that it has successfully transitioned all software solution partners to the SAP PartnerEdge program, and is now leveraging the company’s partner program framework to provide an array of innovative business services and tools to additional partner types that make up the SAP partner ecosystem. Launched in May 2005, the PartnerEdge program is […]

Aug 24, 2009
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SAP AG announced that it has successfully transitioned all software solution partners to the SAP PartnerEdge program, and is now leveraging the company’s partner program framework to provide an array of innovative business services and tools to additional partner types that make up the SAP partner ecosystem.

Launched in May 2005, the PartnerEdge program is a business framework that provides business-enabling tools, resources and program benefits to help ensure a productive partnership and consistent service quality for a broad array of SAP partner types. The program is now also being extended to SAP BusinessObjects solution resellers that are authorized to resell software from the SAP BusinessObjects portfolio.

"SAP PartnerEdge is the umbrella framework for the partner programs offered by SAP," explained Ira Simon, vice president, SME Partner Communications & Marketing, SAP. "Under the program there are specific program tracks that are specifically designed to provide the services, benefits, etc., ideal for specific partner types and relationships. The shared framework makes it effective and efficient to manage and shares many of the key program elements, benefits, resources, across the partner types as applicable."

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