Dynamic Lifecycle Innovations Launches Carbon Inset Registry

Dynamic Lifecycle Innovations is known for its IT asset disposition and electronics recycling offerings. Now, the company has partnered with Bloom ESG on a first-of-its-kind registry allowing channel partners to build revenue streams around supporting enterprise sustainability efforts.

Channel Insider spoke with the company’s CEO Curt Greeno about the registry and how his company supports a growing demand for trackable emissions-based solutions.

Carbon insets bring partners and customers a new way to meet supply chain emissions standards

The registry provides a transparent, verifiable system to track and issue carbon insets, which are emissions reductions generated within value chains through verified circular activity. Essentially, carbon inset certificates provide organizations with an opportunity to address the emissions created by their supply chains and thus “offset” the impact those chains have on the wider environment.

To mark the launch, Bloom ESG also issued the first 300,000+ verified inset certificates to Dynamic  Lifecycle Innovations, making Dynamic the first electronics lifecycle management company to receive, own, and trade carbon insets tied to its circular operations.

Dynamic is now eligible to trade these insets directly with clients, enterprise buyers, or third parties seeking high-quality, scope 3-aligned emissions reductions. This collaboration enables organizations to account for their carbon savings with confidence, supporting their net-zero and ESG goals. 

“Bloom and Dynamic are unlocking a new class of climate assets — ensuring the circular economy has a seat at the carbon markets table,” said Mark Kenber, executive director of the Voluntary Carbon Markets Integrity Initiative. 

“Insets are a pretty new addition to the world of carbon accounting, and the reality is we are able to now certify the work we do,” said Greeno. “In terms of tangibility, you can really wrap your arms around this.”

As Greeno notes, virtually every company at this point leverages IT products and thus finds their supply chains increasingly complex and laden with environmental impacts. For organizations either required to or simply interested in measuring those impacts and addressing them, the registry offers a new path to do so.

“To some companies this might not seem as important right now, but to others, it’s absolutely crucial,” Greeno continued. “Now, we and our partners have a way to help those companies.”

“This partnership is about changing the economics of circularity for everyone involved,” said Sebastian Foot, founding partner of Bloom ESG. “By working together, we’ve built the infrastructure to finally  reward climate-positive activity that happens within the value chain —with rigor, transparency, and real market value.”

According to both companies, the registry is designed with traceability, auditability, and integrity at the forefront. Each inset is tied to a verified circular action and can be tracked from issuance through retirement. It follows global best practices for carbon accounting and was developed in consultation with independent advisory groups and third-party auditors familiar with the carbon accounting space.

The case for sustainability as a business practice

As a company focused in ITAD and recycling efforts, sustainable business practices are a financial opportunity as much as a values-based mission for Dynamic. As the company continues to strengthen that commitment, it is meeting the market at a time where demand might not yet seem to warrant a full-scale program like the registry.

“When you’re doing a new thing you have to be ready for challenges, of course,” Greeno said. “It’s hard to break through walls and pioneer a new offering like this.”

Greeno said he hopes to continue to show the value of these programs, and of addressing scope 3 emissions goals, to a wider partner network that can see the programs as an opportunity to differentiate their services to clients.

He also feels that while Dynamic is ahead of the game right now, he doesn’t think this will remain true for long. Rather, the company made the investment as a strategic play for the future. As AI demand fuels increases in energy consumption and water usage at data centers worldwide, supply chain emissions are creeping further into enterprise concerns.

“We know this is where the world is headed, and we wanted to make an investment to be on the forefront of advancements in this space,” Greeno said.

Sustainable business practices and programs are gaining traction across the channel. Learn more about how ScalePad offers a unique opportunity through veritree.