Summit Holdings’ MSP-as-a-Service model is expanding its reach through a go-to-market partnership with Pax8, bringing white-labeled service desk, NOC, SOC, and technical operations support to Pax8 partners seeking more scalable delivery models.
For Pax8 partners, the model adds access to NOCDOC’s 24/7 operational backbone while allowing MSPs to retain ownership of the customer relationship. According to the announcement, services delivered by NOCDOC will be white-labeled, and the Pax8 help desk will be U.S.-based and powered by NOCDOC.
MSP-aaS gains early traction from Pax8 partners
Juan Fernandez, CEO of Summit Holdings, told Channel Insider that the response from MSPs at Pax8 Beyond in June was immediate. By the end of the first day, he said roughly 60 MSPs were ready to sign up. After the formal announcement the following morning, that number grew by about another 110.
“We left there with, like, 170 MSPs of varying size, whether they be small to extremely large, that were ready to move on to the next era of their business,” Fernandez said.
Fernandez said the interest is coming from MSPs looking for a more repeatable way to scale service delivery. For many partners, he said, the challenge is no longer just managing tickets or staffing a help desk, but finding a way to move closer to customers’ broader business needs.
He described MSP-aaS as a “bridge to the future” that gives providers a way to get “out of the noise” of day-to-day operations and spend more time working on the business.
“When they look at it, they say, ‘Man, this is an infinite scale with a turnkey opportunity,'” Fernandez said about his engagements with partners as he brings the MSPaaS model to more businesses.
MSPs face pressure to scale beyond daily operations
The partnership arrives as MSPs are under pressure to modernize how they deliver services, especially as customers begin asking whether long-time providers are prepared for the next wave of AI, cybersecurity, and business transformation needs.
Fernandez said some MSPs are hearing that pressure directly from customers.
“One of the most hidden no’s,” he said, is when a customer thinks, “I don’t see myself being successful with you.” For MSPs, Fernandez said, that means the customer may believe the provider helped them reach today’s operating model, but may not be able to guide them through what comes next.
That concern is pushing some MSPs toward more consultative services, project work, AI readiness conversations, and deeper business operations support.
At the same time, Fernandez said, automation alone won’t solve the problem.
“Many MSPs are running to the moment to automate their customer away from them. And that is a dangerous moment,” Fernandez said. “My bet is on the future is human.”
Summit Holdings ties growth to partner demand
Summit Holdings acquired NOCDOC in Q4 2025. The company describes NOCDOC as a U.S.-based Master Managed IT Service Provider with more than 25 years of operational experience across SOC, NOC, service desk, voice and network engineering, project services, and technical account management.
Fernandez said Summit’s growth plan is tied closely to partner demand. Rather than building around individual vendor products, he said the company is focused on what MSPs are asking for and what helps them succeed with customers.
“We go where the partners want to go,” Fernandez said. “We just position success for everybody.”
For MSPs evaluating the model, the value proposition is straightforward: scale service delivery, add operational depth, and preserve the customer relationship without shouldering the full staffing and infrastructure burden.