McAfee Says Spammers Could Teach Marketers a Thing or Two

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In its’ latest spam report, McAfee Inc. says corporate marketing departments could learn a thing or two on how to better target customers.

And governments around the world could improve their national and international business prospects by aggressively combating illegal Internet activities, but don’t hold your breath.

Spammers understand their "customers," regardless of the country their victims reside in, and tailor the message to suit the audience. They also protect themselves by aiming at users in other countries, thus diminishing the interest of local governments in putting a stop to their actions. 

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