SHARE
Facebook X Pinterest WhatsApp

EMC Launches PCIe/NAND Flash-Based Serverlike Device

LAS VEGAS—Even though it appears to be only a matter of time before world storage market leader EMC officially enters the server market, Joe Tucci will admit to nothing of the sort at this point. "No, we’re not," EMC’s triple-threat president, CEO and chairman of the board told eWEEK May 9 when asked that question […]

May 10, 2011
Channel Insider content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More

LAS VEGAS—Even though it appears to be only a matter of time before world storage market leader EMC officially enters the server market, Joe Tucci will admit to nothing of the sort at this point.

"No, we’re not," EMC’s triple-threat president, CEO and chairman of the board told eWEEK May 9 when asked that question at a crowded press conference at EMC World 2011 here at the Venetian Hotel.

"We are playing at the server level in many areas, no question about it. But as for building devices for the server market, we have partners that already do a good job at it, so we’re not going there."

Even so, it sure looks like EMC is edging closer to becoming a player in the server business so it can become a full-service systems provider. EMC still needs to provide servers and networking—namely, a router of some kind—to earn that level of distinction.

Tucci was answering questions in response to the company’s announcement that it will launch a new PCIe/NAND flash-based serverlike device, code-named Project Lightning, next fall.

With a PCIe (Peripheral Component Interconnect Express) card that slides into a slot within a server to do a specific job—in this case, moving virtual machines and their workloads around—EMC will be jumping into a new tank of sharks named IBM, Hewlett-Packard, Dell, Oracle and Cisco Systems. Of course, EMC has been competing with all those companies and many more in the storage, data protection and virtualization software sectors for most of the past decade, so this is nothing new.

The whole idea is for the data and its processing node in a virtualized system to be as close together as possible for efficiency reasons. Lightning is designed to provide this agility.

For more, read the eWEEK article: EMC Unveils All-Flash PCIe Serverlike Device.

Recommended for you...

Manny Rivelo on Evolving Channel & How MSPs Can Get Ahead
Victoria Durgin
Aug 20, 2025
Databricks Raises at $100B+ Valuation on AI Momentum
Allison Francis
Aug 20, 2025
Keepit Achieves SOC 2 Type 1 & Canadian Ingram Micro Deal
Jordan Smith
Aug 20, 2025
AI Customer Service Fails to Satisfy Consumer Needs: Verizon
Franklin Okeke
Aug 19, 2025
Channel Insider Logo

Channel Insider combines news and technology recommendations to keep channel partners, value-added resellers, IT solution providers, MSPs, and SaaS providers informed on the changing IT landscape. These resources provide product comparisons, in-depth analysis of vendors, and interviews with subject matter experts to provide vendors with critical information for their operations.

Property of TechnologyAdvice. © 2025 TechnologyAdvice. All Rights Reserved

Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.