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Adobe Launches Creative Cloud Offering

At its MAX 2011 technology conference, Adobe Systems announced Adobe Creative Cloud, a major new initiative from the company that radically redefines the content creation process. In the MAX Day One keynote here on Oct. 3, Adobe chief technology officer Kevin Lynch demonstrated the core components of Adobe Creative Cloud. Lynch said Adobe Creative Cloud […]

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Channel Insider Staff

Oct 4, 2011

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At its MAX 2011 technology conference, Adobe Systems announced Adobe Creative Cloud, a major new initiative from the company that radically redefines the content creation process.

In the MAX Day One keynote here on Oct. 3, Adobe chief technology officer Kevin Lynch demonstrated the core components of Adobe Creative Cloud. Lynch said Adobe Creative Cloud will become the focal point for creativity, where millions can access desktop and tablet applications, as well as essential creative services, and share their best work.

Moreover, Lynch announced Adobe Creative Cloud in parallel with a new set of Adobe Touch Apps for content creation on tablet devices. These new apps bring professional-level creativity to millions of tablet users–from consumers to creative professionals–and use hosted cloud-based services to share files, view them across devices or transfer work into Adobe Creative Suite software for further refinement.

"Adobe Creative Cloud reinvents creative expression by enabling a new generation of services for creativity and publishing, that embrace touch interaction to re-imagine how individuals interact with creative tools and build deeper social connections between creatives around the world,” Lynch said in a statement. “The move to the Creative Cloud is a major component in the transformation of Adobe.”

Lynch noted that the initial introduction of Adobe Creative Cloud is centered around an innovative collection of Adobe Touch Apps that re-imagine creative software for the mobile age and enable tablet devices to be an integral part of the creative process. Adobe Creative Cloud will become the hub for viewing, sharing and syncing of files created by Adobe Touch Apps and Adobe Creative Suite, and includes 20GB of cloud storage. All Adobe MAX attendees will get one free year of access to the Adobe Creative Cloud, Lynch said.

To read the original eWeek article, click here: Adobe Announces Creative Cloud Offering

Adobe Launches Creative Cloud Offering

Channel Insider Staff

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