Home Depot Hopes SAP Can Help Boost SalesBy Tom Steinert-Threlkeld | Print
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In conjunction with SAP, the home improvement retailer will offer data sharing to make cross-selling easier and put detailed customer-service info in the hands of employees in the aisles.Home Depot wants to put more information at the fingertips of its "orange-blooded associates doing hand-to-hand combat in the aisles," its chief information officer said Wednesday.
The home improvement retailer, fresh off spending $1 billion in the last three years on self-checkout aisles and other store systems, wants to give its associates "real-time access" to information about products and customers, its executive vice president and chief information officer, Robert DeRodes, said at the Sapphire 2005 conference in Boston.
That is part of the company's long-range plans, he said, and will be based on information systems it will put in place in conjunction with conference host SAP AG, the enterprise software supplier.
Click here to read the rest of the Baseline magazine story about how Home Depot is using SAP to automate and improve its sales,