CES 2007 Unveiled

By Lance Ulanoff  |  Print this article Print


Desktop-as-a-Service Designed for Any Cloud ? Nutanix Frame

The 40-year-old event shows it's still young at heart with the CES Unveiled event, a preview of the technology we'll be seeing on the show floor. (PCMag.com)

LAS VEGAS—Amid steaming plates of international dishes, celebrity legend impersonators, and the somehow always orange-light-ambiance of Las Vegas ballrooms, hundreds of journalists got their first taste of the world's largest consumer technology show, Consumer Electronics Show 2007, at CES Unveiled.

There were nearly 80 vendors crammed into the Marco Polo Ballroom at the Sands Convention Center showing off everything from Wow Wee's frighteningly real animatronic Elvis head to new Ultra Wide Band Solutions.

On one aisle sat a $1,000 robot floor vacuum from Microbot, while across the way Celestron showed off a telephoto scope with a massive 24X lens and—oddly—only a 3.1-megapixel camera inside.

Elsewhere, Logitech showed off a brilliant 3.5-inch LCD screen on a remote control, of all things. Ultra Wide Band was in evidence at a number of tables, TD vision was making people dizzy with its 3D head-up display, and one small company called Emtrace had managed to take web-based widgets and put them in a physical desktop devices. All in all, the product and technology selection ranged for the ridiculous to the sublime.

Surveying the mob scene in front of him, CES founder Jack Wayman recalled how the first show in 1967 had 200 exhibitors total (CES 2007 will have 27,000) serving a $1 billion industry and 100,000 square feet of floor space in two New York City Hotels (this year there will be 1.7 million).

Wayman added that the big CE innovation that year was audio cassette tapes and the industry was celebrating the 1 million color television being sold at retail. It was also a time of transition, from tube-based electronics to the transistor.

The show and industry have come a long way since then, and both Wayman and his successor Gary Shapiro, president and CEO of the Consumer Electronics Association (CEA), noted the now-complete transition to digital and this year's focus on conversion and connectivity.

Today's conversion, though, has less to do with feature mash-ups than the melding of technology content and services, said Shapiro.

Read the full story on PCMag.com: CES 2007 Unveiled

Check out eWEEK.com's for the latest news in desktop and notebook computing.

Lance Ulanoff is Editor in Chief and VP of Content for PC Magazine Network, and brings with him over 20 years journalism experience, the last 16 of which he has spent in the computer technology publishing industry.

He began his career as a weekly newspaper reporter before joining a national trade publication, traveling the country covering product distribution and data processing issues. In 1991 he joined PC Magazine where he spent five years writing and managing feature stories and reviews, covering a wide range of topics, including books and diverse technologies such as graphics hardware and software, office applications, operating systems and, tech news. He left as a senior associate editor in 1996 to enter the online arena as online editor at HomePC magazine, a popular consumer computing publication. While there, Ulanoff launched AskDrPC.com, and KidRaves.com and wrote about Web sites and Web-site building.

In 1998 he joined Windows Magazine as the senior editor for online, spearheading the popular magazine's Web site, which drew some 6 million page views per month. He also wrote numerous product reviews and features covering all aspects of the computing world. During his tenure, Winmag.com won the Computer Press Association's prestigious runner-up prize for Best Overall Website.

In August 1999, Ulanoff briefly left publishing to join Deja.com as producer for the Computing and Consumer Electronics channels and then was promoted to the site's senior director for content. He returned to PC Magazine in November 2000 and relaunched PCMag.com in July 2001. The new PCMag.com was named runner-up for Best Web Sites at the American Business Media's Annual Neal Awards in March 2002 and won a Best Web Site Award from the ASBPE in 2004. Under his direction, PCMag.com regularly generated more than 25 million page views a month and reached nearly 5 million monthly unique visitors in 2005.

For the last year and a half, Ulanoff has served as Editor, Reviews, PC Magazine. In that role he has overseen all product and review coverage for PC Magazine and PCMag.com, as well as managed PC Labs. He also writes a popular weekly technology column for PCMag.com and his column also appears in PC Magazine.

Recognized as an expert in the technology arena, Lance makes frequent appearances on local, national and international news programs including New York's Eyewitness News, NewsChannel 4, CNN, CNN HN, CNBC, MSNBC, Good Morning America Weekend Edition, and BBC, as well as being a regular guest on FoxNews' Studio B with Shepard Smith. He has also offered commentary on National Public Radio and been interviewed by radio stations around the country. Lance has been an invited guest speaker at numerous technology conferences including Digital Life, RoboBusiness, RoboNexus, Business Foresight and Digital Media Wire's Games and Mobile Forum.

Lance also serves as co-host of PC Magazine's weekly podcast, PCMag Radio.


Submit a Comment

Loading Comments...