Gina Roos

Driving increased sales through its partner channel has been the primary strategy at Avnet Technology Solutions over the past several years. One way the global IT distributor is meeting this goal is by helping its partner channel build out their practices with new services and capabilities, particularly for the cloud, big data, social networking and […]

FalconStor Software, a data protection and migration specialist, recently relaunched its PartnerChoice Program to offer better incentives, support and training for its solution providers, service providers, distributors and alliance partners to help expand their businesses into new markets. The revamped partner program is one piece of FalconStor’s new vision for 2014 that will be rolled […]

IT Buyers Tap Social Media for Content Finding Value in Social Media 86% of IT buyers use social media networks and content to help with their buying decisions. Content Is King Editorial content from third parties (35%) holds the biggest weight in IT buying decisions, followed by vendor content (34%) and social content (31%). In […]

Centrify, a provider of Unified Identity Services across data center, cloud and mobile applications, has rebranded its partner program to better support the needs of its solution providers—including resellers, distributors, integrators and consultants—as the company continues to move into the cloud and mobile markets. “We have always been channel-centric,” said Nathan Adams, director, Centrify North […]

Arrow Electronics launched its Global Training Alliance with the announcement that Fast Lane, a provider of advanced IT training courses, is the first to join the global program. The alliance is designed to extend Arrow’s enterprise computing solutions education coverage and infrastructure with select partners. “When IBM decided to change their model with regard to […]

Storage costs Rising Backup Costs Is a Big Issue 90% of IT survey respondents expect the price of backup and recovery to rise over the next five years. Price Model Appeal 91% of IT respondents find recovery-based pricing more appealing to their businesses. Making the Switch 84% of IT respondents said they would likely or […]

Mimecast’s new North America Managed Service Providers Program is aimed at making it easier for MSP partners to deliver its cloud-based email management services to its customers. Mimecast’s Unified Email Management services include security, archiving and continuity. Although Mimecast has worked with MSPs in North America for many years, it did not have a formal […]

Cloud services provider dinCloud has signed a North American distribution agreement with Arrow Electronics. Under the agreement, Arrow will offer dinCloud’s hosted virtual desktops, hosted virtual servers and cloud storage services to its North American channel partners via the ArrowSphere online marketplace. As part of the ArrowSphere cloud offering, Arrow’s partners have the capability to […]

Cloud backup SMB Market Is Hot 73% of IT companies surveyed say they target SMBs with 1 to 250 employees for their BCDR offerings, while 41% focus on SMBs with 25 to 250 employees. Resellers’ Best Seller: Backup and Recovery 56% of resellers said cloud backup and recovery is their company’s best-selling offering, followed by […]

Ingram Micro announced new services aimed at helping VAR and managed service provider partners leverage IT sales opportunities across the state, local and education markets. These offerings—which include the First Responders Configurator, the E-Rate Program and an enhanced Diversity Business Partner Network—are designed to drive higher revenues and profitability. The First Responders Configurator is an […]

Channel companies can help their retail partners avoid stress over their e-commerce sites during the holiday season. Avnet offers five tips to help its channel partners, including solution providers and value-added resellers (VARs), get their retail clients’ e-commerce systems ready for increased demand during the holiday season. “Our resellers have a lot of customers who […]

M&A Consolidation Continues to Alter the Tech Landscape Tech Deals Rebound Technology transactions increased 97% in value in Q3 to $27.7 billion from $13.9 billion in Q2. A Return to 2012 Levels The number of U.S. tech deals in Q3 2013 increased to 63 from 32 in Q2 2013 and 60 in Q3 2012. Shifting […]