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Posts by Gina Roos
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Gina Roos

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Cisco Rolls Out New Partner Programs

Cisco Rolls Out New Partner Programs On the first day of Cisco’s Partner Summit, the company made several announcements, including a new Software Partner Program and the next generation of the Cisco Cloud and Managed Services Partner Program. The Cisco Software Partner Program provides enablement resources, incentives, benefits and rewards. New roles under the program […]

Apr 29, 2015
Cisco, Elastica Forge Reseller Partnership

Elastica, a cloud access security provider, and Cisco signed a reseller agreement that adds Elastica’s cloud app security solution to Cisco’s threat-centric security portfolio. The deal bolsters Cisco’s security offering with a cloud access security broker (CASB) portfolio that addresses security and compliance risks associated with cloud application and services adoption. While Cisco gains access […]

Apr 29, 2015
New MSP Consortium Releases RMM Platform Tool

New MSP Consortium Releases RMM Platform Tool The new Managed Service Provider Consortium (MSPC) has launched a free remote management and monitoring (RMM) platform tool with integrated professional services automation. Members can use the new platform tool to help eliminate expensive licensing fees, improve business performance and increase revenues through a customized, lead exchange platform, […]

Apr 22, 2015
ServiceNow Launches App Store

ServiceNow launched its ServiceNow Store for paid and free applications and integrations developed on the ServiceNow platform, a configurable, extensible solution built on an enterprise-grade cloud infrastructure, the company said. At launch, there are more than 80 certified applications and integrations available to download. Delivering an additional revenue stream for channel partners, the store features […]

Apr 22, 2015
Avnet Forges Partnership With Intermedia

Avnet Teams Up With Cloud Provider Intermedia Avnet Technology Solutions has expanded its portfolio with the addition of Office in the Cloud services from Intermedia, a one-stop shop for cloud IT. Avnet will provide Intermedia’s cloud IT services to its U.S. and Canadian partners. These services include email, voice, file syncing and sharing, identity and access management, […]

Apr 15, 2015
Equinix Launches Global Partner Program

Equinix recently launched a new global channel partner program, which allows partners to resell and refer the interconnection and data center provider’s services. Designed for managed service providers (MSPs), network service providers (NSPs), system integrators (SIs) and solution providers (SPs), the new program enables enterprise customers to get the IT and cloud services they need […]

Apr 10, 2015
Why IT Channel Firms Need to Bolster Their Security Offerings

Mobile security Security Headaches Malware and hacking are the top areas of concern for 50% and 49% of business executive and technology professional survey respondents, respectively. Other top areas of concern are privacy (45%), data loss/leakage (40%) and social engineering/phishing (38%). Higher Priority 74% of companies said security is a higher priority today than it […]

Apr 9, 2015
Barracuda Networks Updates Its Channel Program

Barracuda Networks Revamps Its Channel Program Barracuda Networks added an improved discount structure, new tools and resources, and more lead opportunities to its channel program. The company also restructured the partner levels, including the addition of a new level, and added a new program for managed service provider (MSP) partners. The new partner levels—Premier, Preferred, […]

Apr 8, 2015
What is Through-Partner Marketing Automation?

An emerging trend in the channel marketing space is the move by vendors toward through-partner marketing automation, which is aimed at enabling partners to easily access and use a vendor’s marketing materials as well as integrate the collateral easily into their own digital marketing. This includes the automation of sharing marketing collateral with partner Websites, […]

Apr 3, 2015
What SMBs Look for From Their Technology Partners

SMBs and tech partners Job Creators SMBs represent 99.7% of the 6 million total U.S. employer firms, and have generated 63% of net new jobs in the past 15 years, according to the Office of Advocacy of the U.S. Small Business Administration. Strategic Priorities 58% of SMBs said reducing costs or overhead is their top […]

Apr 2, 2015
Ingram Micro Beefs Up Cloud Services, Programs

Ingram Micro Enhances Cloud Services, Programs Ingram Micro announced the availability of its Cloud Marketplace in France, the Netherlands, and the United Kingdom, and several new cloud services and programs aimed at partners. The global IT distributor also announced that Microsoft Office 365 is now available on the Ingram Micro Cloud Marketplace, giving partners the […]

Apr 1, 2015
Why Service Providers Should Rethink Their DDoS Strategies

DDoS attacks Business Threat 61% of service providers reported DDoS as a threat to their businesses. Taking Responsibility 45% of service providers believe they are solely responsible for the viability of their infrastructures during an attack. Attack Frequency 35% of service providers said they are hit with one or more attacks weekly. Only 16% said […]

Mar 31, 2015
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