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If Sweden-based Lavasoft has its way, it will soon distribute its security software through some of the most unlikely outlets: pornography, gambling, banks, social networking, dating and other popular Web sites.

Lavasoft, a Sweden-based company, is actively courting banks and other popular, non-technology and non-channel Web sites to host free downloads of its antispyware Ad-Aware package. Its reasoning is simple: You need to go where the people are – including what many would consider unsavory domains such as pornography sites.

“We don’t have a problem with a porn site as a distributor because that’s where the risk is and that’s where the risk takers are going,” says Michael Helander, vice president of Lavasoft.

 

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