Virtuozzo Welcomes Founders Back to Drive Cloud Efficiency in 2025

Virtuozzo has built a partner network of over 700 solution providers across 85 countries that utilize the company’s variety of infrastructure as a service (IaaS), multi-cloud Platform-as-a-Service (PaaS), Kubernetes hosting, object storage, cloud data platform and other solutions. The company, which services an emerging demand for complex cloud computing without full reliance on the traditional hyperscalers in the market, recently re-appointed several of its founders to executive roles.

Founders return to executive roles as company re-focuses

Those returning include Virtuozzo founder, Serg Bell, who has stepped into the role of CEO and chief constructor. Bell will be joined by Jan-Jaap Jager, the new chief operating officer and president, another former leader returning to the company.

“Our love, passion, and dedication are entirely focused on helping service providers succeed, and making best Hyper-Converged Cloud Infrastructure, Platform and Function as a Service available next to every user, everywhere in the world, with exactly right service level and in the most cost-efficient way,” Bell told Channel Insider.

Alex Fine, the former CEO, will remain with the company as chief revenue advisor.
“The return of Serg and others adds a wealth of experience and a renewed strategic focus to the company that will be invaluable as we target significant growth and transformation,” Fine said in a statement.

“Returning now allows me to leverage my experience in scaling multi-billion-dollar businesses and working with advanced technologies to ensure Virtuozzo leads this transformation,” said Bell.

Bell’s previous experience includes founding and leading successful software companies including Parallels, Plesk, Acumatica, and Acronis.

Cloud consumption shifting beyond the hyperscaler market

Virtuozzo has bet big on creating a hyper-converged cloud platform and driving efficiencies in cost, control and deployment for service providers and their customers. This rests on the premise that channel organizations are increasingly looking outside of the “big three” cloud giants (AWS, Google Cloud, and Microsoft Azure) and migrating away from companies like VMware following its acquisition by Broadcom in late 2023.

“Service Providers are looking for solutions that allow to offer comparable Service Levels but with much better cost efficiency, more tailored control, and the ability to run closer to their customers – which is especially important with the rise of Edge computing, especially for generative AI inference,” Bell told Channel Insider.

According to Bell, Virtuozzo is particularly well-positioned to address those needs through its platform and variety of solutions, which include hybrid and mult-cloud management with multi-tenancy for MSPs who need to service multiple customers in one tool.

“Virtuozzo enables these alternative models most effectively and most efficiently – and not only on capital costs, but also on operational efficiency through automation, orchestration and delegation technologies designed for service providers,” said Bell.

How Virtuozzo plans to address the needs of solution providers

According to Bell, Virtuozzo is committed to channel partners as it continues to scale in 2025. The company offers a partner directory on its website to match potential customers with its extensive network of service providers and resellers and works with those partners to strengthen business outcomes.

“Our main mission is helping our service provider partners maximize and grow profit while providing best service levels to their customers,” said Bell. “This means taking a more holistic approach to relationships, including providing education, training, certification, support, consulting services, and fostering technology and business partnerships with other tech vendors to benefit our service provider partners.”

This also includes enabling service providers to migrate off of VMware and Nutanix environments with targeted features for both of those products.

“In the short term, we aim to accelerate the rollouts of features for VMware & Nutanix migrations and tools to improve profitability for our partners,” said Bell.

There are several companies stepping up to fill the needs of partners no longer utilizing VMware. Read our guide to VMware alternatives to compare features, pricing and more.