Boxed in by Green

It seems Dell has got its green strategy in a bit of muddle, according to a story on The Consumerist Web site. The story tells of one of Dell’s customers who ordered a Kingston 2MB flash memory stick. A fairly small item in most people’s opinion, and you would think fairly hardwearing, seeing as the […]

Written By: Sara Driscoll
Apr 23, 2008
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It seems Dell has got its green strategy in a bit of muddle, according to a story on The Consumerist Web site.

The story tells of one of Dell’s customers who ordered a Kingston 2MB flash memory stick. A fairly small item in most people’s opinion, and you would think fairly hardwearing, seeing as the product is already packaged once by Kingston. But the product, which was ordered direct from Dell, in fact came in what can only be described as an oversized cardboard box.

Dell is not the only culprit in this type of anti-environmentally friendly slip-up–and perhaps vendors should note the size of their shipping boxes before they get on their soapboxes about their latest green technology.

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