Howard M. Cohen | Channel Insider Contributor

Howard M. Cohen

Contributing Writer

About
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Biography

Howard M. Cohen is a 35+ year executive veteran of the Information Technology industry who writes for and about the IT channel. He’s a frequent speaker at IT industry events, including Microsoft Inspire, Citrix Synergy/Summit, ConnectWise IT Nation, ChannelPro Forums, Cloud Partners Summit, MicroCorp One-On-One, and CompTIA ChannelCon, and he frequently hosts and presents webinars for many vendors and publications.

Managed Services

Are You SURE You’re Profitable?

Profit. One of your favorite words, and something that’s easy to figure out when all you’re selling are things. Things are sold to you by…

Howard M. Cohen
Cloud Computing

From VAR to MSP: Managing the Shift from Push to Pull

Being a “VAR” has been impossible for many, many years. Yet many channel partners still refer to themselves as VARs. The one thing that they…

Howard M. Cohen
Cloud Computing

Subscriptions: Software Licensing on Steroids

Subscriptions, at the heart of all cloud services, are like software licenses used to be, except on steroids. Procuring them, tracking them, staying in compliance,…

Howard M. Cohen
Managed Services

Telecom & IT Convergence: Could It Happen?

Some consider it a pipedream, others a necessity, while still others think it will occur all by itself. Convergence of the IT channel and the…

Howard M. Cohen
Managed Services

How to Model Channel Partner Programs for MSPs

There are only two ways for companies to make more money: One is to create new customers to sell to and then sell to them.…

Howard M. Cohen
Tech Companies

Evolution: Finally an Event Name That Makes Channel Sense

“Evolution” is defined as “a process of gradual, peaceful, progressive change or development.” So it is really no wonder that the team at Channel Partners…

Howard M. Cohen