SentinelOne & AWS Address AI Security Needs, Opportunities

SentinelOne today announced several new capabilities within the AWS ecosystem and marketplace aimed at bolstering security defenses in the AI era.

OneCon product announcements signal deeper push into AI security market

The integrations and capabilities include deeper competencies in AWS GenAI and cloud-related security solutions. All of these capabilities are now generally available to partners and customers, according to the companies.

Key announcements include:

• Integration with AWS Security Incident Response: SentinelOne’s Singularity Hyperautomation now integrates with AWS Security Incident Response, offering no-code automated workflows and response playbooks for AWS security events. Customers can orchestrate and automate incident response, from isolating impacted resources and generating notifications to creating cases and triggering containment directly from SentinelOne’s Hyperautomation canvas. Users can add context from a variety of sources, outside the cloud or within, eliminate manual intervention, minimize errors, and reduce mean time to remediate (MTTR) to empower analysts to focus on high-value and strategic tasks.
• Purple AI Support for AWS CloudTrail: Purple AI now enables security teams to investigate and hunt threats using natural language queries on AWS CloudTrail logs, eliminating the need for custom syntax. This accelerates investigations, reduces learning curves, and streamlines compliance and audit workflows.
• Prompt Security on AWS Marketplace: SentinelOne’s Prompt Security tools are now available on AWS Marketplace. These tools help AWS customers embrace safe GenAI use with real-time visibility, policy enforcement, and data protection, eliminating risks such as shadow AI, prompt injection, data leakage, and more.
• AWS Generative AI Competency Achievement: SentinelOne has earned the Generative AI Competency from AWS, validating its expertise and customer success in AI/GenAI security on AWS. This offers customers increased confidence, AWS spend eligibility, and access to experts with proven technical proficiency on new AWS GenAI tech.

All of these solutions aim to provide a cohesive, simplified security approach for shared customers between the two companies, according to executives during a pre-briefing on the materials.

Chief Product Officer Ely Kahn, who worked at AWS before joining SentinelOne, emphasized to Channel Insider the importance of meeting partners and customers where they are—specifically, in their technology deployments— and increasingly, that is on AWS systems.

Kahn also told us the announcements made at OneCon represent an ongoing commitment to partners and customers to focus on what they need most as emerging technologies impact the way organizations approach security.

“AWS and SentinelOne share a commitment to securing the future of AI innovation. SentinelOne’s decision to expand their security solutions on AWS demonstrates our shared vision for helping customers confidently adopt AI technologies with robust protection,” said Hart Rossman, vice president of global services security at AWS. “Through these new integrations and AWS Marketplace offerings, customers benefit from comprehensive visibility across their environments, automated response capabilities, and advanced AI security tools that safeguard their most valuable workloads and data as they innovate at scale.”

AWS and SentinelOne deepen relationship as end user businesses increasingly leverage AWS for AI

This is far from the first time the two companies have partnered on security, but today’s announcements signal a desire to get even closer. To Kahn and others, it is a necessary step, as customers increasingly look to AWS for AI-related deployments and infrastructure support. 

SentinelOne and AWS both want to ensure those investments have security best practices baked in from the start.

“SentinelOne’s comprehensive AI-native security platform, deeply integrated with AWS, has been a game-changer for Relay Network. We’ve seen a 100% improvement in visibility and a 50% reduction in issue-detection time, allowing our engineers to focus on innovation and accelerate feature development. This collaboration empowers us to confidently build, operate, and secure the future of AI on AWS, ensuring we can scale securely and deliver unparalleled value to our customers,” said Brendan Putek, the director of DevOps at Relay Network, in a statement.

Why AI for security and security for AI are increasingly crucial components of the portfolio

As AI deployments dominate expected end-user spending worldwide, various security concerns have come to the forefront. Many leaders we’ve spoken with this year see an opportunity for channel partners to guide customers through their AI journeys securely.

Wallarm’s recent research suggests that APIs continue to pose security risks to most organizations, even as API-based integrations fuel many AI projects.

On the other hand, would-be hackers and other threat actors have unlocked the same efficiencies business leaders seek through AI, meaning the attack surface and potential for risk continue to increase over time. So, security practitioners will need to leverage the same AI tooling to fight fire with fire as 2026 approaches.

Executives at both companies emphasize that securing AI must mean more than simply adding security after AI deployments have been built. AWS and SentinelOne are betting on being the trusted security partners for the channel and its end users throughout the technology stack.