Video: BASE Solutions on Global Presence at Pax8 Beyond

President and CEO of BASE Solutions describes the global presence of partners at Pax8 Beyond 2024.

Written By
Katie Bavoso
Katie Bavoso
Jun 18, 2024
1 minute read

Transcription

hi there I'm Katie pelo here at pack safe beond 2024 and today I'm joined by atal bagot CEO and president of Base Solutions thank you for having me Katie thank you so much for being here it's great to see you absolutely likewise how's the event been treating you so far it's been great so far I mean it's been a packed morning fulls a lot of information but you know I'm excited to continue to learn more and see where things are going one of things I think is very unique is that you have such a global presence here I mean when you look at the number count be 2500 a 10 years is ridiculously large this is probably the largest conference I've attended wow um in all the years I've been doing this and but it's such a wide array of people and just knowledge that's here and available to you I think just getting that networking opportunity amongst all these different partners we've had different experiences with px8 but in general with with Solutions is far not the best experience you can talk to me about your relationship with paade how long have you been a partner and and talk to me about how they've been able to help you grow in that part absolutely um we've actually been a partner of px8 for about 7even years now so we were a very early adopter and when I tell you they changed the market they changed the market wow uh when I talk about simplified billing uh I used to have 40 50 transactions a month of credit card transactions I've won and they've continued to evolve from that and so they've been able to you know create syncretization amongst that billing system so now we're really just it's all automated we don't have to babysit our billing then you look at it from the partnership side and you know business is one thing but how are they helping you grow as a business and whenever I'm G to my reps say those you hey I need X Y and Z what I'm lifting for they're right there and they're like you know we're going to line up some meetings with you here's three vendors we think you need to look at and boom we're going through the process and we're already moving along so they're always available and always been there help us for when you talk about px8 as a partner opportunity for some of your peers who might not be looking to them for their services what do you say how do you lead into that conversation to convince them you know I've had that conversation with certain msps that are some some larger than me some smaller be like well you know I'm getting more points from XYZ partner EO but what else are they giving you beyond those 4% in commissions that you're looking for and I'm like what was the last time you had it call with your rep and they ask you what are you trying to do as a business or what are your clients looking for and actually try to find new partners that fit those gaps that's something that pade makes a point to do I meet with my rep every month to have that conversation you can say hey where are you going what are some things your senior clients are asking for how can we help you get to that next step and that's that's something that's intangible that you have to point out and say look this is what's different and is that proactive on their part absolutely wow generally speaking when you're looking at Cloud marketplaces the history of it over the last 2 years has been very hot cold now we're seeing it as a way that businesses like your own can leverage it to benefit you and help you can you walk me through your Viewpoint at where you see Cloud marketplaces going I don't think anyone's replacing us uh I'll be the first one to say this I do not think msps are getting replaced I don't have that fear if anything I think we're more demand now than we were 2 years ago um we look at the way the market has changed the demand on on our services as we go up stream if you will into mid midsize Enterprise all that we're getting more demand for co-manage we're getting more demand for all this stuff so then why not have these tools such as marketplaces in place that are going to allow us to leverage those things better because when you look at co-manage opportunities are they're sophisticated in a way that you still have it people in house that need to interact with products directly or do certain transactions directly so if you can have a Marketplace that you can say here if you need to do this you can go ahead and do it but we're still walk we're still here to support you on the back end I think it's beneficial for everyone

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Atul Bhagat, president and CEO of BASE Solutions, describes the global presence of solution providers and channel partners at Pax8 Beyond 2024. He also explains how Pax8 “changed the market” with it’s simplified billing and service.

Katie Bavoso

Katie Bavoso is a 2017 Regional New England Emmy-nominated broadcaster with over a decade of professional content creation, production, hosting, and interviewing experience. Starting her career off in TV news, she pivoted to the IT channel to help connect vendors, solutions and services providers, and IT buyers through exciting video content and storytelling. Katie is now the host of Channel Insider: Partner POV, a video and podcast series shining a light on the most innovative solution providers of the IT channel.

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