An Alarming Solution to Office SecurityBy Frank Ohlhorst | Posted 2008-02-22 Email Print
LaserShield offers its “Instant Burglar Alarm” with remote monitoring as a quick and easy way to protect any room.
Boasting a simple and fast setup, LaserShield combines a motion sensor with a monitoring unit to build an instant zone of protection, which in turn is tied back to a central station. A concept in physical protection that is so simple that VARs can add an alarm system most anywhere in a few minutes for a price of just $199.95.
Included in the box is a Master Alarm unit, a Wireless Detection unit, two keychain remotes, a phone cord and two power adapters. Users will also find backup batteries, decals and a pet shield also tucked away in the box. Interestingly, the most important component is not a component at all but a monitoring agreement.
Beyond the normal loud siren, LaserShield protects locations by using a central service. In other words, users sign up for a service which offers central station support, so if a break-in occurs and the alarm is tripped, the unit phones the central service and then an agent handles notifying the police or contacting the business owner.
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The company is marketing the unit as a home security solution, but in reality it is the perfect solution for a small business, especially businesses that set up temporary or satellite offices. Take, for example, the typical commercial construction business, which usually places a trailer on site to function as a local office. A site like that can be protected in a matter of minutes using LaserShield’s technology.
Setup consists of little more than plugging in the Master Alarm Unit and the Wireless Detection Unit, which communicate wirelessly, eliminating the need for any alarm system wiring. Additional motion sensors can be added for $59.95, so multi-room environments can be protected. For those activating central station monitoring, a phone connection will be needed so the unit can "phone home" in an emergency. Remote controls also have a panic button, which can be used to call for help immediately – perhaps that could be used as a hold up alarm or as an assistance needed in case of a fall or injury.
Setting up monitoring takes a trip to the company’s Web site and entering the system code and other pertinent information. Monitoring costs $19.95 per month; the company has discounts available for longer term plans.
Although the product is available at some retailers, such as Home Depot, the company does have a basic channel plan aimed at alarm installers. Interested VARs can sign up and become dealers and earn small margins on the product line. Otherwise, most of the profit will come from installation and support of the system.