An Alarming Solution to Office Security

By Frank Ohlhorst  |  Print this article Print

LaserShield offers its “Instant Burglar Alarm” with remote monitoring as a quick and easy way to protect any room.

Boasting a simple and fast setup, LaserShield combines a motion sensor with a monitoring unit to build an instant zone of protection, which in turn is tied back to a central station. A concept in physical protection that is so simple that VARs can add an alarm system most anywhere in a few minutes for a price of just $199.95.

Included in the box is a Master Alarm unit, a Wireless Detection unit, two keychain remotes, a phone cord and two power adapters. Users will also find backup batteries, decals and a pet shield also tucked away in the box. Interestingly, the most important component is not a component at all but a monitoring agreement.

Beyond the normal loud siren, LaserShield protects locations by using a central service. In other words, users sign up for a service which offers central station support, so if a break-in occurs and the alarm is tripped, the unit phones the central service and then an agent handles notifying the police or contacting the business owner.

The Channel is changing, bringing more opportunity than ever before. To find out where you fit in the new channel ecosystem, join us for The Channel Insider Virtual Trade Show: Driving Growth and Driving Revenue. Click here to register now.

The company is marketing the unit as a home security solution, but in reality it is the perfect solution for a small business, especially businesses that set up temporary or satellite offices. Take, for example, the typical commercial construction business, which usually places a trailer on site to function as a local office. A site like that can be protected in a matter of minutes using LaserShield’s technology.

Setup consists of little more than plugging in the Master Alarm Unit and the Wireless Detection Unit, which communicate wirelessly, eliminating the need for any alarm system wiring. Additional motion sensors can be added for $59.95, so multi-room environments can be protected. For those activating central station monitoring, a phone connection will be needed so the unit can "phone home" in an emergency. Remote controls also have a panic button, which can be used to call for help immediately – perhaps that could be used as a hold up alarm or as an assistance needed in case of a fall or injury.

Setting up monitoring takes a trip to the company’s Web site and entering the system code and other pertinent information. Monitoring costs $19.95 per month; the company has discounts available for longer term plans.

Although the product is available at some retailers, such as Home Depot, the company does have a basic channel plan aimed at alarm installers. Interested VARs can sign up and become dealers and earn small margins on the product line. Otherwise, most of the profit will come from installation and support of the system.

Frank Ohlhorst Frank J. Ohlhorst is the Executive Technology Editor for eWeek Channel Insider and brings with him over 20 years of experience in the Information Technology field.He began his career as a network administrator and applications program in the private sector for two years before joining a computer consulting firm as a programmer analyst. In 1988 Frank founded a computer consulting company, which specialized in network design, implementation, and support, along with custom accounting applications developed in a variety of programming languages.In 1991, Frank took a position with the United States Department of Energy as a Network Manager for multiple DOE Area Offices with locations at Brookhaven National Laboratory (BNL), Princeton Plasma Physics Laboratory (PPL), Argonne National Laboratory (ANL), FermiLAB and the Ames Area Office (AMESAO). Frank's duties included managing the site networks, associated staff and the inter-network links between the area offices. He also served at the Computer Security Officer (CSO) for multiple DOE sites. Frank joined CMP Technology's Channel group in 1999 as a Technical Editor assigned to the CRN Test Center, within a year, Frank became the Senior Technical Editor, and was responsible for designing product testing methodologies, assigning product reviews, roundups and bakeoffs to the CRN Test Center staff.In 2003, Frank was named Technology Editor of CRN. In that capacity, he ensured that CRN maintained a clearer focus on technology and increased the integration of the Test Center's review content into both CRN's print and web properties. He also contributed to Netseminar's, hosted sessions at CMP's Xchange Channel trade shows and helped to develop new methods of content delivery, Such as CRN-TV.In September of 2004, Frank became the Director of the CRN Test Center and was charged with increasing the Test Center's contributions to CMP's Channel Web online presence and CMP's latest monthly publication, Digital Connect, a magazine geared towards the home integrator. He also continued to contribute to CMP's Netseminar series, Xchange events, industry conferences and CRN-TV.In January of 2007, CMP Launched CRNtech, a monthly publication focused on technology for the channel, with a mailed audience of 70,000 qualified readers. Frank was instrumental in the development and design of CRNTech and was the editorial director of the publication as well as its primary contributor. He also maintained the edit calendar, and hosted quarterly CRNTech Live events.In June 2007, Frank was named Senior Technology Analyst and became responsible for the technical focus and edit calendars of all the Channel Group's publications, including CRN, CRNTech, and VARBusiness, along with the Channel Group's specialized publications Solutions Inc., Government VAR, TechBuilder and various custom publications. Frank joined Ziff Davis Enterprise in September of 2007 and focuses on creating editorial content geared towards the purveyors of Information Technology products and services. Frank writes comparative reviews, channel analysis pieces and participates in many of Ziff Davis Enterprise's tradeshows and webinars. He has received several awards for his writing and editing, including back to back best review of the year awards, and a president's award for CRN-TV. Frank speaks at many industry conferences, is a contributor to several IT Books, holds several records for online hits and has several industry certifications, including Novell's CNE, Microsoft's MCP.Frank can be reached at frank.ohlhorst@ziffdavisenterprise.com

Submit a Comment

Loading Comments...