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Coremetrics is offering its new Coremetrics Connect application as a
technology platform that allows Web-based retailers to integrate digital
marketing systems such as search, online content optimization, e-mail and
behavioral targeting.

Coremetrics Connect, announced Feb. 25, was launched with 25 certified
technology partners.

"Our primary goal for all online business owners
is to help them compete in the marketing space and tie together all marketing
solutions in a closed loop," said Coremetrics Chief Strategy Officer John
Squire. "We want to get all [marketing] data to the solutions that need it
to better target visitors and turn them into customers."

Read the full story on eWEEK.com.