Virtuozzo has launched V/Partner, a new global partner program for distributors, resellers, and service providers, adding commercial incentives, training, marketing support, and technical resources as the infrastructure software vendor looks to expand partner-led AI and cloud services.
Partners can resell Virtuozzo, integrate the platform into customer environments, or use it as the foundation for managed infrastructure and AI offerings.
Virtuozzo adds incentives and enablement for partners
V/Partner is structured to reward partners based on their contributions to Virtuozzo’s business, including developing value-added services, expanding market reach, and supporting customer implementations.
Partners can access discounts, rebates, referral fees, and performance incentives based on their type and program level. The program also includes V/Partner Academy training and certification, demo licenses, pre-sales and technical support, co-marketing resources, market development funds, and early access to new functionality for qualifying partners.
“Partners are central to how customers evaluate, adopt, and operate new infrastructure,” said Kurt Daniel, CEO, Virtuozzo. “They need technology that responds to clear customer demand and a commercial model that rewards the investment required to build a market around it.”
READ MORE: We spoke with Kurt Daniel in May 2026 about the company’s infrastructure solution and why he thinks AI infrastructure remains a key channel opportunity.
V/Partner targets reseller and service provider growth
Among the key benefits of the program are:
- Commercial rewards: Discounts, rebates, referral fees, and performance incentives based on partner type and level.
- Enablement and expertise: V/Partner Academy training, certification, demo licenses, and access to Virtuozzo pre-sales and technical support.
- Joint growth: Partner visibility, co-marketing, market development funds, and joint go-to-market support.
- Innovation access: Roadmap engagement and early access to new functionality at qualifying levels.
“Virtuozzo gives partners an efficient infrastructure alternative they can resell, integrate, or use as the foundation for differentiated AI and cloud services. V/Partner supports that opportunity with stronger economics, enablement, and joint investment as the partnership grows,” Daniel added.
AI, cloud and sovereign infrastructure create channel opportunity
Partners can offer Virtuozzo as an alternative for customer-owned private infrastructure or use it to build new services in cloud, managed infrastructure, and AI.
They also get support for deployment in regional data centers and on-premises environments, helping partners respond to customer requirements for control, data locality, and digital sovereignty.
“The partner that builds value-added services and creates customer success with Virtuozzo should receive meaningful commercial value from that work,” said Roy Wttewaall, Senior Director, Global Partnerships at Virtuozzo.
He continues: “V/Partner puts that principle into practice through commercial incentives, renewal continuity, and access to our technical and business expertise. Whether a partner distributes Virtuozzo in its region, resells the platform, or builds services on top of it, the program provides a clear path to expand its capabilities and develop a sustainable business with us.”