Cellhire has expanded its channel and business development teams with four new hires as the mobile and IoT connectivity provider looks to grow its reseller network and strengthen partner support.
The UK-based company provides managed mobile connectivity, IoT connectivity, eSIM services, and temporary connectivity solutions for enterprises, channel partners, and organizations supporting remote workforces, large-scale events, and connected devices.
Julia Paterson and Danielle Morris have joined as channel development managers, while Eleanor Langan has been named campaign manager and Ellie Whytock has joined as channel business development executive. The appointments coincide with Cellhire’s refreshed partner proposition, which centers on people, platform, and profitability.
Building channel relationships and commercial drive
Paterson brings with her experience in building and maintaining partner relationships at organizations like Gamma, Vodafone, and Onecome Partners.
“It’s great to be joining Cellhire at a time of rapid growth and change in mobile and IoT,” said Paterson. “I’m looking forward to focusing on growing the company’s reseller network and supporting partners to develop their mobile connectivity business.”
Morris comes with a background in customer acquisition and driving new business across different sectors, stating: “That experience will be helpful to channel partners in their activities across their varied vertical markets.”
Whytock will be charged with identifying and gaining new channel partners across Cellhire’s mobile connectivity portfolio.
“Identifying and winning new prospects is a core part of business and marketing, and one I’m very much looking forward to,” said Whytock.
Supporting Cellhire’s marketing function, Langan brings with her hands-on campaign and content experience.
“I’m excited to be joining and helping strengthen Cellhire’s marketing across mobile and IoT, delivering campaigns, and content that showcase what the business does best and drive its continued growth,” said Langan.
Cellhire’s refreshed channel partner program
These four appointments coincide with Cellhire’s refreshed channel “Three Pillars” proposition: People, Platform, Profitability.
Beyond excellent alliteration, the Three Pillars reflect “what channel partners seek from a partner – proactive, responsive personal support, technology that makes their lives easier, and a program that protects and helps to grow their margins,” says Cellhire’s recently appointed Head of Marketing Sophie Lockwood.
She added: “Our new hires will help Cellhire work more closely with partners to address opportunities and help them win new business. That’s key because mobile and IoT connectivity is now central to how businesses operate, whether that’s IoT at scale, mobile workforce, mission-critical events or remote environments.”