Bodine & Co. has launched a cross-organization partner experience benchmark designed to give channel leaders a clearer way to compare the underlying strength of their partner programs, rather than relying only on traditional performance metrics such as revenue, activation, and certifications.
PX Quotient measures five layers of partner experience
The PX Quotient evaluates how well an organization is positioned to enable partner success across five areas:
- Organizational Foundation
- Guiding Principles
- Partner Ecosystem Design
- Program Design
- Performance Management
Benchmark adds context to traditional partner KPIs
Bodine & Co. is positioning the benchmark as a complement to conventional partner program KPIs. Metrics such as partner-sourced revenue, activation rates, certification counts, and portal usage describe outcomes but provide limited context on how strong those outcomes are relative to other programs.
“Traditional partner metrics tell you what happened. They do not tell you whether what happened is good,” Kerry Bodine, founder and CEO of Bodine & Co., said.
“Every partner leader I talk to can quote their activation rate, and none of them can tell me how it compares to anyone else’s, so we are pooling the scores to give them that answer.”
That comparative context could be particularly useful as vendors increasingly scrutinize partner productivity, ecosystem design and program ROI while reshaping channel strategies around fewer, more productive partners.
Free and team-based assessments offer different entry points
The complimentary PXQ Diagnostic is self-guided, takes less than 10 minutes, and provides participants with a score and personalized readout of strengths and opportunities.
Bodine & Co. also offers a team-based version for up to eight participants, followed by a facilitated workshop to reconcile scoring differences and map out a six-month action plan.
Individual company scores will not be published. Bodine & Co. said results will be reported only in aggregate, and subgroups with fewer than 5 respondents will be suppressed to protect participant anonymity.
Bodine outlines methodology and participant protections
The firm also cautioned that the benchmark will be based on a self-selecting, non-probability sample, meaning the findings will describe participating organizations rather than represent the broader partner ecosystem.
The eventual industry report will disclose the sample size, fielding window, qualification criteria, and firmographic distribution.
Bodine & Co. said the benchmark is open to any organization that goes to market through partners and is not limited to the technology sector.