Earth Day is no longer just about planting a tree and forgetting about
it until next year. While the general public's awareness of
environmental issues has been steadily on the rise, more companies are
beginning to jump on the bandwagon as well, selling their end customers
on both the positive PR and the cost savings gained by going green.
Here are some ideas VARs can take to their end customers.
Selling Green to Your End Customers - "Recycle That Electronic Equipment"
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Recycle That Electronic Equipment
There are a number of companies that will buy or take back used electronic equipment, refurbish it and resell it. As electronics lifecycle becomes more of an issue, this is a critical service VARs can offer their customers. Many distributors that serve VARs in the IT marketplace already offer the service to VARs through a third party.