Tag: VAR

  • Brocade Adds Services Certification to Boost VAR Profitability

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    Looking to help its reseller channel partners boost their profitability by making it easier for them to offer services, networking vendor Brocade is expanding its Alliance Partner Network program to enable partners to offer Brocade-certified services and support. Specifically, Brocade will enable its channel partners to get certified for its Professional Services Program (PSP), which… Read more

  • Mobile Security Fuels VAR Opportunities

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    Many channel partners might not have noticed it yet, but business attitudes toward smartphone security are changing and the shift may well present some great opportunities for resellers and integrators. For years now security vendors have trolled for mobile security business, casting line after line into the water, fishing for customers worried about the vulnerability… Read more

  • How One VAR Saved the Army $1 Billion a Year

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    The U.S. Army is a fighting force of more than 1.1 million soldiers and several hundred thousand civilian support personnel and contractors. Each person serving the Army is evaluated annually for fitness and performance, a process that was consuming tens of thousands of work hours and millions of pounds of paper at a cost of… Read more

  • The VAR Channel’s Marketing Challenge

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    The typical solution provider’s lack of marketing skills is a challenge rivaled in gravity only by direct-sales competition from vendors. It’s no secret that founders of channel companies typically are technologists, and that marketing isn’t one of their strengths. So you may have the best technology and the best services on the planet, but if… Read more

  • Crime Doesn’t Pay for N.Y. VAR Caught Selling Fake Cisco Gear

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    An Ossining, N.Y., reseller who for four years sold cheap Chinese wireless networking gear disguised as high-end equipment from Cisco Systems is headed for a two-and-a-half year stretch in federal prison. U.S. District Court Judge Stephen C. Robinson on July 31 handed down the sentence for Charles Lacy-Thompson, 52, of Briarcliff Manor, N.Y., owner of Coletronic Computer. Prosecutors… Read more

  • Dell Plans VAR Specialization Program

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    Dell is creating a series of specializations within its partner enterprise architecture certification and will start by launching two – one for Storage and Server and another for Virtualization. And over the next year and a half Dell expects to also add specializations covering Power and Cooling/Green IT and Security. The changes come as Dell… Read more