Next-Gen Security Needs Create Channel Opportunities

By Michael Vizard  |  Posted 2014-04-07

One of the biggest challenges with selling IT security products is that many IT organizations do little more than deploy a firewall and antivirus software. One reason is that the first-generation of more advanced security technologies such as security information event management (SIEM) is difficult to deploy and manage. But a new survey of 268 IT professionals conducted by EiQ Networks, a provider of security intelligence platforms, finds that IT professionals have never been more worried about security. Their concerns create a climate that is ripe for solution providers across the channel to deliver next-generation threat protection and response systems that take the whole SIEM concept to a higher level. The main issue that most IT organizations have today when it comes to security is not remediating the vulnerability. Rather, it’s discovering the vulnerability in the first place. Interest in security intelligence wares is rapidly increasing across the IT spectrum. The challenge facing solution providers is developing an expertise in security intelligence in time to capitalize on that growing interest.

Mike Vizard has been covering IT issues in the enterprise for 25 years as an editor and columnist for publications such as InfoWorld, eWeek, Baseline, CRN, ComputerWorld and Digital Review.

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