Netgear Rolls Out New Partner Program

By Gina Roos
partner programs

Netgear Launches New Partner Program

Networking vendor Netgear launched a new channel partner program, Netgear Solution Partner (NSP), in a move to make it easier and more profitable via new discounts and incentives for resellers, including IT integrators, technology solution providers and consultants, to sell and support its business products. The program includes increased reseller support and improved sales and marketing tools as well as a new partner portal that gives partners access to the online program.

The global program is segmented into three tiers—NSP Basic, Platinum and Platinum +—providing benefits at each level based on the partner's investment and commitment to Netgear products. Initially, the company is rolling out the NSP program in the United States, France, Germany, the United Kingdom and the Benelux countries. The program will expand to additional EMEA countries in the future.

In the United States, Netgear is rolling out a new NSP Specialist level as part of the Platinum + tier that offers higher rebates and marketing development funds (MDF) to select solution providers focused on industry vertical market segments. Other new offerings include new lead-generation and sales support services, revamped training programs, as well as a unified program management across regions.

IR Unveils Global Partner Program

IR, a performance management software vendor, launched a new three-tier global partner program. Composed of Authorized, Gold and Platinum tiers, the IR Partner Program is designed to give partners the flexibility to meet a range of customer requirements, buying preferences, routes to market and business models.

The new program will also provide support and resources to alliance partners like Avaya, service providers and distribution partners. Enhancements to the program will be rolled out in phases over the next six months.

TreeHouse Interactive Relaunches as Impartner

TreeHouse Interactive has relaunched as Impartner. The company, which offers SaaS-based partner relationship management (PRM) and marketing automation platform (MAP) solutions, also claims the introduction of the industry's first partner portal solution that can be deployed in 30 days.

The name change is a reflection of the partner portal and PRM's key role in providing critical information to partners, said the company. The Impartner PRM solution provides an enterprise-class Web portal for partner management, on-boarding, deal registration and partner performance analytics. The portal is customizable with company logos, multiple design layouts and content. Six additional modules are also available, including market development funds (MDF) management and co-branded marketing. 

WestconGroup, Guidance Sign Distribution Deal

WestconGroup, a value-added distributor of security, unified communication, network infrastructure and data center solutions, signed an agreement with Guidance Software to market and sell its EnCase cyber-security products. The Westcon Security Practice connects specialty vendors to solution providers that focus on providing security solutions.

Arrow Participates in Microsoft Surface Hub Commercial Sales Channel

Arrow is participating in the Microsoft Surface Hub commercial sales channel. Arrow's Systems Integration business will provide design, installation and configuration support to help customers take advantage of their Surface Hub deployments. The collaboration tool will be available to Arrow's customers in the United States. Arrow also is a Microsoft elite partner, Microsoft Lync certified support partner and Microsoft Skype for Business launch partner.

Comstor Inks Distribution Deal With X-IO Tech

Comstor, the Cisco Systems-focused unit of WestconGroup, expanded its data center solutions line card with a new distribution agreement with X-IO Technologies. Under the agreement, Comstor partners now have access to X-IO's Intelligent Storage Element (ISE) product suite, including the ISE 800 Series all-flash array.

The ISE models are built on a common physical architecture with a unified management layer that meets a range of price, performance and capacity requirements.

Cirrity Adds Four Reseller Partners

Cirrity, a channel-only secure cloud solutions provider, announced that four resellers—Emerging Technology Integrators, Prosis Hawaii, SBS Security Services and Tener Technologies—have become Cirrity partners through its distribution alliance with Comstor, a brand of WestconGroup.

The four partners are all members of WestconGroup's global network. All four companies will be resellers for Cirrity's suite of Cisco Powered secure cloud solutions—infrastructure-as-a-service (IaaS), desktop-as-a-service (DaaS) and disaster recovery-as-a-service (DRaaS) offerings. They will also sell Cirrity's backup-as-a-service (BaaS) offering.

Broadview Teams Up With Datak

Broadview Networks, a cloud-based provider of communications and information technology services, formed a partnership with Datak Communications, a regional telecommunications agency, to expand its OfficeSuite Cloud portfolio in the Northwest. Datak resellers will have access to Broadview's entire OfficeSuite portfolio of services.

Pointivity Joins Microsoft Cloud Solution Provider Program

Pointivity joined the Microsoft Cloud Solution Provider Program. The company offers a range of cloud services for midmarket to enterprise organizations. The program allows the company to provide direct billing and sell combined offers and services. Pointivity also will be able to directly provision, manage and support Microsoft cloud offerings.

Fortscale Joins the Cisco Solution Partner Program

Fortscale Security, a provider of user behavior analytics for enterprise security, joined the Cisco Solution Partner Program.  As a solution partner, Fortscale can deploy its enterprise security solution to joint customers to help protect connected devices playing a role in the Internet of everything. The company has started to collaborate with Cisco to meet the requirements of joint customers.

This article was originally published on 2015-07-08