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Cloudmark Inc., a provider of carrier-grade messaging security, has established a partnership with members of the mobile industry to expand its footprint in the message security market.

The Mobile Partner Program enables Cloudmark to provide wireless service providers combating SMS and MMS spam, mobile e-mail and malware attacks with an end-to-end messaging security platform. Cloudmark officials said their mobile strategy comes at a time when business users and consumers are growing concerned with protecting their mobile devices from spam, phishing or viruses. In addition, mobile carriers that are not well protected can face the prospect of viruses embedded in MMS messages impacting an operator’s overall quality of service, officials said.

“As the propagators of messaging abuse become increasingly orchestrated and sophisticated, many industry experts predict that SMS and MMS abuse will spike significantly in the next two years and potentially grow faster than e-mail abuses,” said Jacinta Tobin, vice president of sales and business development at Cloudmark, in a statement.

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“Cloudmark is extending our solution to protect against all sources of wireless spam, phishing and viruses,” he said. “The result is a single, comprehensive and cost-effective engine capable of protecting against all types of existing and future abuses and scalable enough to meet the high-volume security needs of global wireless service providers.”

Cloudmark currently has several mobile partners, including Anam Mobile, a provider of mobile messaging infrastructures. The Cloudmark Mobile Partner Program includes a set of product application programming interfaces, testing guidelines, documentation and best-practice procedures that facilitate the integration of a very diverse set of third-party solutions into the Cloudmark Authority for Mobile Operators platform.

“There is an increasing threat of mobile messaging abuse from which mobile subscribers expect protection from their wireless service providers,” said Glen Murray, president of worldwide sales and marketing at Anam, in a statement. “For providers, the ability to intercept these threats before they reach subscribers will be as important a factor in retaining subscriber loyalty as traditional factors such as overall network performance and quality of service.”

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