Mobile BI Picks Up Steam, Offers Potential for the Channel
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Top Mobile Computing Apps
After email and apps such as calendaring, BI apps rank third in terms of being critical or very important. email: 89%, personal information management: 73%, business intelligence: 71%, CRM application access: 51%, collaboration framework: 49% -
Importance of Mobile BI in 2013
Organizations are starting to appreciate the ability to make decisions faster and better. critical: 15%, very important: 40%, somewhat important: 35%, unimportant: 10% -
Importance of Mobile BI by Company Size
Smaller organizations appear to have a significantly greater appreciation for mobile BI. One to 100 employees: 70%, 101 to 1,000 employees: 50%, 1,000 to 5,000 employees: 35%, More than 5,000 employees: 49% -
Cultural Preparedness for Mobile BI
A little less than 75% lack some level of preparedness, which creates consulting opportunities for solution providers. completely prepared: 28%, somewhat prepared: 44%, somewhat unprepared: 24%, completely unprepared: 9% -
Types of Back-End Systems Supporting Mobile BI
Mobile and cloud may be intimately linked, but there is still much work to be done. existing in-house apps and services: 55%, public cloud: 23%, private cloud: 22% -
Top-Five Mobile BI Integration Priorities
In terms of being considered most critical or very important, there’s a lot of integration opportunity for the channel. multi-touch interface: 62%, location awareness/GPS integration: 50%, context awareness or activity recognition: 39%, camera integration: 30%, voice command: 18% -
Mobile vs. Server-Resident BI
Mobile BI has already gained a strong foothold that can be better exploited in 2014. server only: 50.2%, mobile device and server: 49.5% -
Mobile BI Adoption Starts to Gain Ground in 2014
73% plan to increase their mobile BI investments by 1% to 40%, 22% expect to increase them 41% or more, and 5% said "none." 18% by 21% to 41%, 30% by 11% to 30%, 25% by 1% to 10% -
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Although mobile computing has certainly increased in popularity, business applications have been largely limited to email and calendaring. But as we enter 2014, business intelligence (BI) is now a solid No. 3 with regard to being rated as "critical" or "very important" mobile apps, according to a new survey of 240 business and IT executives conducted by Dresner Advisory Services. "In terms of mobile BI adoption, we're definitely starting to move the needle," Howard Dresner, president of Dresner Advisory Services, told Channel Insider. Smaller companies, often served by the channel, are more aggressively adopting mobile BI applications as part of a concerted effort to leverage mobile computing to compete more effectively against larger rivals by making better decisions faster. In fact, leveraging mobile BI to make faster and better decisions has become a higher priority for 55 percent of the organizations surveyed. All in all, increased use of mobile BI applications in 2014 will not only create opportunities for the channel to sell those applications, but also to consult on how best to get the most value from those investments. Here are key takeaways from the report.
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