10 Ways the Channel Can Provide Value in a BYOD World
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Think Seriously About Audits
When more consumer products come into the office, companies need to perform security audits to see where the gaps are. The channel should play a key role in that effort. -
Security Software Implementation
After the audits are complete, VARs should be asking themselves a simple question: What kind of security software do clients need to keep themselves safe against BYOD? -
Security Hardware Implementation
If software isn't enough, be sure to also deliver to customers any security hardware products to keep networks safe from BYOD. -
Some Companies Still Desire Their Own Purchases
Let's not forget that 18% of companies still want to buy tablets. That's why you're there, and that can't be forgotten. -
Identity Management Becomes a Going Concern
Who is accessing what application and from what device? Many companies won't know as BYOD becomes more prominent. Help them find that out. -
What Physical Security Value Is There?
With BYOD, products that contain company files are in homes, at Starbucks and elsewhere. Think about ways to add value through physical security to ensure products don't get stolen. -
Full Application Management
Applications will play a crucial role in a company's ability to productively perform its job function. Think seriously about providing full application management. -
Bring On the Desktop Virtualization
Desktop virtualization will be huge with BYOD. Mobile users will still need to connect to desktop applications. You can be the intermediary to make that happen. -
Consider the Network Needs
Network security and intrusions could be a huge concern for IT departments. Talk now about BYOD and how that impacts the network to see how you can add value. -
Bring Your Own Devices
What devices should companies be using and what might you do to make it more lucrative for them to invest in your service rather than BYOD?
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Why Metrics Matter to the Channel The bring-your-own-device (BYOD) trend is taking the enterprise by storm. In fact, Forrester contends that by 2017, just 18 percent of all tablet purchases will be made by the enterprise. Other slates—as well as smartphones—will make their way into the office by way of employees bringing their personal devices to work. This will clearly have a major impact on the environment that made the channel so important—delivering more value to corporate customers that otherwise wouldn't find it elsewhere. But VARs should realize that BYOD isn't nearly the threat that it was once believed to be. Sure, it'll be harder to sell hardware in the enterprise, but BYOD is a shift in how the channel operates, not a decline in need for companies that can add value to corporate customer technology infrastructure. The hardest part about BYOD, in fact, is finding the value for the channel, but close inspection reveals all kinds of value. Channel Insider examines BYOD and its continuing impact on the corporate world and channel players, and offers suggestions on how the channel can capitalize on BYOD.
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