10 Mobile Firms the Channel Should Keep on Its Radar

By Don Reisinger

The technology world is changing. While there was a time when PCs mattered more than anything and company executives would play nice with VARs to get their products into the enterprise, things have changed. Whether it's the ongoing bring-your-own-device (BYOD) craze or the realization on the part of firms that consumers are ultimately driving technology adoption, the change has caused those in the channel to find new ways to succeed. One of the best ways to do that is to play nice with mobile firms. Apple might not look like the obvious channel partner, but success today relies on teaming up with companies that are driving the trends rather than reacting to them. The latest data shows that PCs are on the decline, major PC vendors like Hewlett-Packard and Dell are under pressure, and mobile devices are soaring. The time has come, in other words, to change tactics, partner with some of the more successful companies in the mobile space, and realize that for channel companies to continue to thrive, changes must be made. Read on to find out what mobile firms the channel should learn to love.

This article was originally published on 2013-12-19