Social, Mobile, Analytics, Cloud Create Formidable Combo
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Social, Mobile, Analytics and Cloud Come to the Mainstream
Significant deployments of cloud and social technologies tripled in two years. Adoption of social, mobile, analytics and the cloud reached at least 70%. -
Investing in SMAC
The opportunity for the channel is just hitting its stride. Three-fourths of enterprises plan to continue to invest aggressively. -
Number of Pacesetters Rises
Only 20% identified SMAC as critical to their business two years ago. The number of organizations (27%) that identify SMAC as critical technologies is up 7%. -
SMAC Skills Gap
That skills gap is a big opportunity for the channel; 40% of respondents reported they still have a skills gap. -
The Rise of the Citizen Developer
Business users are filling their own IT needs: 80% of the pacesetters said they are making use of citizen developers to build applications. -
Pacesetters Look for Outside Help
Emerging technologies create demand for IT services. Leading-edge adopters are 70% more likely to look for outside project execution help. -
Pacesetters Look to Startups
Big vendors generally don't exert as much influence with early adopters. Pacesetters are 2.6 times more likely to look to startups for strategic direction. -
Pacesetters Look to Invest in Analytics
A full 80% plan to increase investments in social and mobile analytics. Plus, 60% of pacesetters said they intend to increase investment in analytics by 10% or more. -
Pacesetters Look to the Cloud
The cloud is at the heart of rapid adoption. More than half of pacesetters deploy big data analytics, social business and mobile apps in the cloud.
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Defining MSPs' Goals, Challenges and Tools 
Why Metrics Matter to the Channel The adoption of social, mobile, analytics and the cloud, collectively known as SMAC, has been rapidly accelerating across the enterprise, according to the findings of a new survey from IBM of 1,447 decision makers in and out of IT. The report finds that seven out of 10 of these organizations have already embraced SMAC technologies. From a solution provider's perspective, the most compelling thing about the IBM report is that it suggests organizations are going to boost their investments in all these areas. The opportunity for the channel, of course, is to stitch these technologies together in a way that creates IT solutions that are greater than any sum of the proverbial IT parts. Among the companies citing these technologies as critical investments, the most interesting thing from the channel's perspective is how willing they are to look to outside help to deploy such projects. The survey also finds that more advanced organizations are much more willing to look to startup vendors for strategic IT insights. Solution providers clearly need to develop expertise in all these areas. The challenge is to make sure that all those investments wind up complementing each other in as profitable a manner as possible.