Top Ways to Become Customer-Centric
What's a Voice of the Customer program?
Setting up a Voice of the Customer program means establishing plans and processes designed to systematically gather, manage and implement customer feedback across an organization, including products, service, and support. In addition Kyle LaMalfa, best practices director and loyalty expert for software firm Allegiance says. "...companies must ensure that they are putting the right people, processes and technology in place to support these programs."