Top 20 Tech and Channel Trends of 2009
10. Death of Printers
For a time, HP was printing money through the sales of its printer consumables – ink, toner, paper. Those times are over, and not just for HP. All of the major printer vendors saw their sales tank in 2009 as more businesses looked to beyond reducing their printer fleet to simply reducing printing, in general. The cost of paper and toner is simply too much for many businesses to sustain. Users are growing increasingly used to viewing digital documents – the popularity of Amazon’s Kindle and other digital book readers that can display HTML and PDF documents – proved that. Environmentalism is increasingly working against printing as people become more conscious of not producing needless waste by printing documents. Printers will not go away since a need will always exist for hard copies. However, the days of having a printer on every desktop are likely over.