Electronic Medical Records: VAR Opportunities Grow to a Trickle

By Jessica Davis  |  Print this article Print


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Plenty of technology vendors recognize the big opportunity to capture economic stimulus funds as health care end-customers look to add electronic medical records (EMR). But the channel opportunities have been few as EMR vendors aren't so channel-friendly. However, the opportunities may now be opening up. A little.

When the American Reinvestment and Recovery Act was passed, the technology industry was quick to identify opportunities to participate.

One of the big ones was an estimated $18 billion in economic stimulus funds for electronic medical records (EMR) at physician's offices and hospitals. The problem for the reseller channel was that vendors who offered such technology didn't sell through the channel.

But with the hugeness of the opportunity, some of these EMR vendors found that they needed to hop aboard the channel bandwagon, and while many doors are still closed, indeed a few opportunities have opened up for VARs.

Here's a quick look:

Jessica Davis covers the channel for eWeek and Channel Insider. Her technology journalism career began well before anyone heard of the World Wide Web and has included stints at Infoworld, Electronic News/EDN, and the Philadelphia Business Journal. Her work has also appeared on CNN and Forbes.com. She has covered hardware, software and networking, as well as the business side of technology. She has won several journalism awards, including a national ASBPE award for best staff-written column, and was named Marketing Computers hardest working tech journalist on their inaugural list of top tech journalists. Jessica can be reached at jessica.davis@ziffdavisenterprise.com