Bull's Eye Awards: In-House Public Relations Specialist of the Year

  • By

    Lawrence Walsh

    | Posted 2009-12-16

The Channel Insider Bull’s Eye Award for In-House Public Relations Specialist of the Year goes to the channel public relations or media specialist that best represents the strength and value of a vendor's, solution provider's, integrator's or service provider’s business or channel program. The award recipients demonstrate a track record for problem solving, media management and responsiveness to media issues. The award is open to in-house public relations specialists and managers, in-house bloggers, marketing managers, and agency representatives.

Awards are given for the following:

  • CHALLENGER recognizes a vendor or individual that isn't in a leadership position today, but exhibits admirable qualities and momentum that shows promise for future success.
  • CONTENDER recognizes a vendor or individual that demonstrates the qualities and characteristics of excellence in channel performance and commitment.
  • CHAMPION is the person, vendor or organization that typifies channel excellence, outperforming all other nominees.

Lawrence Walsh Lawrence Walsh is editor of Baseline magazine, overseeing print and online editorial content and the strategic direction of the publication. He is also a regular columnist for Ziff Davis Enterprise's Channel Insider. Mr. Walsh is well versed in IT technology and issues, and he is an expert in IT security technologies and policies, managed services, business intelligence software and IT reseller channels. An award-winning journalist, Mr. Walsh has served as editor of CMP Technology's VARBusiness and GovernmentVAR magazines, and TechTarget's Information Security magazine. He has written hundreds of articles, analyses and commentaries on the development of reseller businesses, the IT marketplace and managed services, as well as information security policy, strategy and technology. Prior to his magazine career, Mr. Walsh was a newspaper editor and reporter, having held editorial positions at the Boston Globe, MetroWest Daily News, Brockton Enterprise and Community Newspaper Company.

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